HowMuchNIL College athlete NIL valuations

Michigan Wolverines NIL valuations

113 athletes · Big Ten · estimated ranges as of August 2026

Michigan pairs one of the largest fanbases in college sports with the Champions Circle collective, and its NIL posture turned sharply aggressive when quarterback Bryce Underwood signed a package widely reported to be worth $10 million or more over four years, among the biggest known deals for a recruit. Since the House settlement, the athletic department can also pay athletes directly under the revenue sharing cap of about $20.5 million in year one, rising annually. Football and basketball absorb most of the spending, though Michigan supports athletes across many sports. The program's national alumni network and winged-helmet brand give Wolverine athletes endorsement reach well beyond the state of Michigan.

AthletePositionClass2026 roleEst. range
Bryce UnderwoodQuarterbackSophomoreStar / headline name$2.4M to $3.8M
Yaxel LendeborgForward$1.8M to $2.9M
Morez Johnson Jr.Power Forward$1.6M to $2.5M
John Henry DaleyEdge RusherSeniorStar / headline name$980K to $1.5M
Andrew SpragueOffensive LinemanJuniorProjected starter$967K to $1.5M
Blake FrazierOffensive LinemanJuniorProjected starter$811K to $1.3M
Cameron BrandtEdge RusherSeniorProjected starter$807K to $1.3M
Savion HiterRunning BackFreshmanStar / headline name$800K to $1.3M
Andrew MarshWide ReceiverSophomoreStar / headline name$776K to $1.2M
JJ BuchananWide ReceiverSophomoreProjected starter$770K to $1.2M
Jaime FfrenchWide ReceiverSophomoreProjected starter$723K to $1.1M
Jordan MarshallRunning BackJuniorStar / headline name$720K to $1.1M
Jyaire HillCornerbackSeniorProjected starter$670K to $1.0M
Enow EttaDefensive LinemanSeniorProjected starter$666K to $1.0M
Trey PierceDefensive LinemanSeniorProjected starter$664K to $1.0M
Zeke BerryCornerbackGraduateProjected starter$663K to $1.0M
Nathan EfobiOffensive LinemanSeniorProjected starter$631K to $985K
Jake GuarneraOffensive LinemanJuniorProjected starter$575K to $898K
Smith SnowdenCornerbackSeniorProjected starter$495K to $774K
Rod MooreSafetyGraduateProjected starter$464K to $724K
Troy BowlesLinebackerSeniorProjected starter$440K to $687K
Nathaniel Owusu-BoatengLinebackerSophomoreProjected starter$415K to $649K
Syla SwordsGuard$280K to $438K
Olivia OlsonGuard$240K to $375K
Salesi MoaWide ReceiverFreshmanProjected starter$204K to $319K
Dominic NicholsEdge RusherJuniorProjected starter$200K to $313K
Mason CurtisSafetyJuniorProjected starter$168K to $263K
Zack MarshallTight EndSeniorProjected starter$168K to $263K
Jonah Lea'eaDefensive LinemanSeniorProjected starter$168K to $263K
Brady SmigielQuarterbackFreshmanRotation / two-deep candidate$164K to $256K
Evan LinkOffensive LinemanSeniorProjected starter$164K to $256K
Tommy CarrQuarterbackFreshmanRotation / two-deep candidate$156K to $244K
Chris BracySafetyJuniorProjected starter$152K to $238K
Andrew BabalolaOffensive LinemanSophomoreProjected starter$152K to $238K
Chase TaylorLinebackerSophomoreProjected starter$148K to $231K
Trey ButkowskiKickerSophomoreProjected starter$88K to $138K
Hudson HollenbeckPunterGraduateProjected starter$78K to $123K
Kendrick BellWide ReceiverSeniorRotation / two-deep candidate$75K to $118K
Benny Patterson IIIEdge RusherSophomoreRotation / two-deep candidate$74K to $115K
Nate MarshallEdge RusherSophomoreRotation / two-deep candidate$70K to $110K
Lugard EdokpayiEdge RusherJuniorRotation / two-deep candidate$69K to $108K
Bobby KankaDefensive LinemanSophomoreRotation / two-deep candidate$69K to $108K
Shamari EarlsCornerbackSophomoreRotation / two-deep candidate$68K to $106K
Randy KeumogneEdge RusherGraduateRotation / two-deep candidate$68K to $106K
Julius HollyEdge RusherSophomoreRotation / two-deep candidate$66K to $103K
Jordan YoungSafetySophomoreRotation / two-deep candidate$65K to $101K
Deyvid PalepaleDefensive LinemanJuniorRotation / two-deep candidate$65K to $101K
Jacob OdenSafetyJuniorRotation / two-deep candidate$64K to $100K
Travis JohnsonWide ReceiverFreshmanRotation / two-deep candidate$64K to $100K
Bryson KuzdzalRunning BackSeniorRotation / two-deep candidate$62K to $96K
Max AlfordLinebackerGraduateRotation / two-deep candidate$62K to $96K
Aisea MoaLinebackerGraduateRotation / two-deep candidate$61K to $95K
Jo'Ziah EdmondCornerbackJuniorRotation / two-deep candidate$61K to $95K
Travis MotenDefensive LinemanSophomoreRotation / two-deep candidate$61K to $95K
Hogan HansenTight EndJuniorRotation / two-deep candidate$61K to $95K
Deakon TonielliTight EndSeniorRotation / two-deep candidate$59K to $93K
Nathaniel StaehlingLinebackerGraduateRotation / two-deep candidate$58K to $91K
Houston Ka'aha'aina-TorresOffensive LinemanSophomoreRotation / two-deep candidate$58K to $90K
Taylor TatumSafetyJuniorRotation / two-deep candidate$57K to $89K
Jalen HoffmanTight EndSeniorRotation / two-deep candidate$56K to $88K
Eli OwensTight EndSophomoreRotation / two-deep candidate$55K to $86K
Marky WalbridgeOffensive LinemanFreshmanRotation / two-deep candidate$54K to $84K
Brady NortonOffensive LinemanSeniorRotation / two-deep candidate$51K to $80K
Jaylen PileWide ReceiverFreshmanRoster depth$33K to $51K
I'Marion StewartCornerbackJuniorRoster depth$32K to $50K
Jamar BrowderWide ReceiverSophomoreRoster depth$32K to $50K
C.J. CharlestonWide ReceiverGraduateRoster depth$31K to $49K
Jacob WashingtonWide ReceiverSophomoreRoster depth$31K to $49K
Jonathan BrownRunning BackFreshmanRoster depth$30K to $48K
McHale BladeEdge RusherFreshmanRoster depth$30K to $46K
Channing GoodwinWide ReceiverJuniorRoster depth$29K to $45K
Jeremiah LoweCornerbackJuniorRoster depth$29K to $45K
Jamarion VincentCornerbackFreshmanRoster depth$27K to $43K
Ernest NunleySafetyFreshmanRoster depth$27K to $43K
Kainoa WinstonSafetySophomoreRoster depth$26K to $41K
Kaden CatchingsLinebackerFreshmanRoster depth$26K to $41K
Donovan JohnsonRunning BackSophomoreRoster depth$26K to $40K
Ace HamiltonOffensive LinemanFreshmanRoster depth$26K to $40K
Jordan DeckSafetyFreshmanRoster depth$25K to $39K
Nico CrawfordLong SnapperGraduateRotation / two-deep candidate$25K to $39K
Christian PierceLinebackerSophomoreRoster depth$25K to $39K
Markel DabneyLinebackerFreshmanRoster depth$24K to $38K
Chase HerbstreitQuarterbackSophomoreRoster depth$23K to $36K
James KavouklisOffensive LinemanGraduateRoster depth$23K to $36K
Trent MiddletonLong SnapperSeniorRotation / two-deep candidate$22K to $35K
Logan ForbesWide ReceiverGraduateRoster depth$12K to $18K
Kaleb SchlechtWide ReceiverSeniorRoster depth$12K to $18K
Sam BaronCornerbackSeniorRoster depth$11K to $18K
Bryce WilcoxWide ReceiverGraduateRoster depth$11K to $18K
Micah Ka'apanaRunning BackJuniorRoster depth$10K to $16K
Joshua NicholsCornerbackGraduateRoster depth$10K to $16K
Jeffrey ChukwuCornerbackJuniorRoster depth$10K to $16K
Gary StacyRunning BackSophomoreRoster depth$10K to $15K
Max ReyesSafetyGraduateRoster depth$10K to $15K
Eli MusmandEdge RusherSophomoreRoster depth$10K to $15K
Tomas O'MearaRunning BackJuniorRoster depth$9K to $14K
Zach LudwigLinebackerJuniorRoster depth$9K to $14K
Gavin MagorienLong SnapperSophomoreRoster depth$9K to $14K
Adam BazziLinebackerJuniorRoster depth$9K to $14K
Brooks BahrOffensive LinemanSeniorRoster depth$9K to $14K
Peter DoniniOffensive LinemanSophomoreRoster depth$9K to $14K
Ted HammondDefensive LinemanJuniorRoster depth$9K to $14K
Nico AndrighettoSafetyGraduateRoster depth$9K to $14K
Crandall QuinnTight EndSeniorRoster depth$8K to $13K
Luke HamiltonOffensive LinemanJuniorRoster depth$8K to $13K
Avery GachOffensive LinemanSophomoreRoster depth$8K to $13K
Chibi AnwunahDefensive LinemanGraduateRoster depth$8K to $13K
Aden ReederLinebackerFreshmanRoster depth$8K to $13K
John WeidenbachLinebackerSeniorRoster depth$8K to $13K
Dan TaraboiOffensive LinemanGraduateRoster depth$8K to $13K
Manuel BeigelOffensive LinemanJuniorRoster depth$8K to $12K
Stuart BlakeKickerJuniorRoster depth$5K to $8K
Hunter RobertsonPunterSeniorRoster depth$5K to $8K

The exact estimate and breakdown for each athlete are free on their page with an email.