How much does Travis Johnson make in NIL?
Wide Receiver · Michigan Wolverines · Big Ten
Johnson is a freshman wide receiver from Chesapeake, Virginia, who arrives from Oscar Smith after helping the Tigers win Class 6 state titles in 2024 and 2025. He caught 63 passes for 1,053 yards and 17 touchdowns as a junior and was a first-team all-state selection. He signed as a four-star composite recruit ranked No. 107 nationally, the No. 14 receiver and the No. 3 player in Virginia.
Estimated range as of August 2026. Modeled estimate, not a confirmed deal.
Modeled estimate · 12-month earning potential
Enter your email to see Travis's exact estimated figure and the full breakdown. Free.
No spam. Unsubscribe anytime. Privacy.
What is Travis Johnson's NIL value?
As of August 2026, Travis Johnson's estimated NIL value falls between $64K and $100K. Travis Johnson is a wide receiver for the Michigan Wolverines in the Big Ten. Travis's figure is a modeled estimate based on audience, on-field role, market and sport.
| Sport | Football |
| Position | Wide Receiver |
| School | Michigan Wolverines |
| Conference | Big Ten |
| Level | NCAA Division I (Power conference) |
NIL at Michigan Wolverines
Michigan pairs one of the largest fanbases in college sports with the Champions Circle collective, and its NIL posture turned sharply aggressive when quarterback Bryce Underwood signed a package widely reported to be worth $10 million or more over four years, among the biggest known deals for a recruit. Since the House settlement, the athletic department can also pay athletes directly under the revenue sharing cap of about $20.5 million in year one, rising annually. Football and basketball absorb most of the spending, though Michigan supports athletes across many sports. The program's national alumni network and winged-helmet brand give Wolverine athletes endorsement reach well beyond the state of Michigan.
How NIL value is calculated
An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Travis, so the value shown here is a modeled estimate. See how NIL valuations work.
Travis NIL FAQ
How much does Travis Johnson make in NIL?
Travis Johnson's 2026 estimated NIL value falls between $64K and $100K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.
Is that Travis's salary or net worth?
No. The figure estimates what Travis could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Travis's net worth. The deals an athlete actually signs can differ from any estimate.
Curious about another player? Look one up or estimate any athlete in seconds.
Open the NIL calculatorGet the NIL newsletter
Deal breakdowns, valuation updates and athlete brand tips. Free.
Privacy · No spam, unsubscribe anytime.