How much does Jacob Oden make in NIL?
Safety · Michigan Wolverines · Big Ten
Oden enters his junior season in Ann Arbor after playing 10 games in 2025, recording three tackles, two pass breakups and his first career interception against Washington. The Detroit native was an Academic All-Big Ten honoree in 2025 and is a two-time letter winner. He signed from Harper Woods, where he helped win a 2023 Division 4 state title, as a four-star recruit and Army All-American selection.
Estimated range as of August 2026. Modeled estimate, not a confirmed deal.
Modeled estimate · 12-month earning potential
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What is Jacob Oden's NIL value?
As of August 2026, Jacob Oden's estimated NIL value falls between $64K and $100K. Jacob Oden is a safety for the Michigan Wolverines in the Big Ten. Jacob has about 11K followers across social media, led by 11K on Instagram, a core driver of football NIL value. Jacob's figure is a modeled estimate based on audience, on-field role, market and sport.
| Sport | Football |
| Position | Safety |
| School | Michigan Wolverines |
| Conference | Big Ten |
| Level | NCAA Division I (Power conference) |
Jacob's social media following
Jacob's public social presence is about ~11K followers on Instagram. Follower figures are approximate, as of August 2026.
NIL at Michigan Wolverines
Michigan pairs one of the largest fanbases in college sports with the Champions Circle collective, and its NIL posture turned sharply aggressive when quarterback Bryce Underwood signed a package widely reported to be worth $10 million or more over four years, among the biggest known deals for a recruit. Since the House settlement, the athletic department can also pay athletes directly under the revenue sharing cap of about $20.5 million in year one, rising annually. Football and basketball absorb most of the spending, though Michigan supports athletes across many sports. The program's national alumni network and winged-helmet brand give Wolverine athletes endorsement reach well beyond the state of Michigan.
How NIL value is calculated
An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Jacob, so the value shown here is a modeled estimate. See how NIL valuations work.
Jacob NIL FAQ
How much does Jacob Oden make in NIL?
Jacob Oden's 2026 estimated NIL value falls between $64K and $100K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.
Is that Jacob's salary or net worth?
No. The figure estimates what Jacob could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Jacob's net worth. The deals an athlete actually signs can differ from any estimate.
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