How much does Jalen Hoffman make in NIL?
Tight End · Michigan Wolverines · Big Ten
Hoffman is a senior tight end and fullback from Burke, Virginia, and a three-time letter winner. He appeared in all 13 games in 2025 in the H-back role and on special teams, making one tackle and recovering an onside kick at Michigan State. He was an Academic All-Big Ten honoree in 2024. At Lake Braddock he caught 33 passes for 563 yards and five touchdowns as a senior captain.
Estimated range as of August 2026. Modeled estimate, not a confirmed deal.
Modeled estimate · 12-month earning potential
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What is Jalen Hoffman's NIL value?
As of August 2026, Jalen Hoffman's estimated NIL value falls between $56K and $88K. Jalen Hoffman is a tight end for the Michigan Wolverines in the Big Ten. Jalen's figure is a modeled estimate based on audience, on-field role, market and sport.
| Sport | Football |
| Position | Tight End |
| School | Michigan Wolverines |
| Conference | Big Ten |
| Level | NCAA Division I (Power conference) |
NIL at Michigan Wolverines
Michigan pairs one of the largest fanbases in college sports with the Champions Circle collective, and its NIL posture turned sharply aggressive when quarterback Bryce Underwood signed a package widely reported to be worth $10 million or more over four years, among the biggest known deals for a recruit. Since the House settlement, the athletic department can also pay athletes directly under the revenue sharing cap of about $20.5 million in year one, rising annually. Football and basketball absorb most of the spending, though Michigan supports athletes across many sports. The program's national alumni network and winged-helmet brand give Wolverine athletes endorsement reach well beyond the state of Michigan.
How NIL value is calculated
An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Jalen, so the value shown here is a modeled estimate. See how NIL valuations work.
Jalen NIL FAQ
How much does Jalen Hoffman make in NIL?
Jalen Hoffman's 2026 estimated NIL value falls between $56K and $88K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.
Is that Jalen's salary or net worth?
No. The figure estimates what Jalen could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Jalen's net worth. The deals an athlete actually signs can differ from any estimate.
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