California Golden Bears NIL valuations
105 athletes · ACC · estimated ranges as of August 2026
California joined the ACC in 2024, and its NIL market is among the thinnest of any power-conference football program. A 2026 roster review found a published valuation for only one Cal football player, so nearly every figure for the team is a modeled estimate rather than market data. The Bay Area offers a huge economy but one crowded with professional teams and other sponsorship priorities, and Berkeley's donor collectives have operated on a smaller scale than those at football-first schools. Cal participates in revenue sharing under the House settlement, with the standard cap of about $20.5 million in year one growing annually, and its cross-country ACC membership brings full power-league media revenue that helps fund those payments.
| Athlete | Position | Class | 2026 role | Est. range |
|---|---|---|---|---|
| Jaron-Keawe Sagapolutele | Quarterback | Sophomore | Star / headline name | $2.4M to $3.8M |
| Ian Strong | Wide Receiver | Senior | Star / headline name | $372K to $581K |
| Solomon Williams | Edge Rusher | Redshirt sophomore | Projected starter | $148K to $231K |
| Jasiah Wagoner | Cornerback | Redshirt junior | Projected starter | $144K to $225K |
| Cooper Perry | Wide Receiver | Sophomore | Projected starter | $136K to $213K |
| Chase Hendricks | Wide Receiver | Senior | Projected starter | $132K to $206K |
| Adam Mohammed | Running Back | Junior | Projected starter | $132K to $206K |
| Ricky Fletcher | Cornerback | Redshirt senior | Projected starter | $128K to $200K |
| Daniel Harris | Cornerback | Senior | Projected starter | $128K to $200K |
| Jayden Wayne | Edge Rusher | Senior | Projected starter | $128K to $200K |
| Jericho Johnson | Defensive Lineman | Redshirt sophomore | Projected starter | $128K to $200K |
| Nate Burrell | Defensive Lineman | Redshirt senior | Projected starter | $124K to $194K |
| Tyson Ruffins | Offensive Lineman | Redshirt junior | Projected starter | $120K to $188K |
| Mason Mini | Tight End | Redshirt junior | Projected starter | $120K to $188K |
| Jackson Brousseau | Quarterback | Redshirt junior | Rotation / two-deep candidate | $116K to $181K |
| Aaron Hampton | Linebacker | Junior | Projected starter | $116K to $181K |
| Sioape Vatikani | Offensive Lineman | Redshirt senior | Projected starter | $116K to $181K |
| Bastian Swinney | Offensive Lineman | Redshirt senior | Projected starter | $116K to $181K |
| Aiden Manutai | Safety | Sophomore | Projected starter | $112K to $175K |
| Derek Wilkins | Defensive Lineman | Redshirt senior | Projected starter | $108K to $169K |
| Tristan Jernigan | Linebacker | Redshirt sophomore | Projected starter | $104K to $163K |
| Jimothy Lewis Jr. | Offensive Lineman | Redshirt sophomore | Projected starter | $104K to $163K |
| Dorian Thomas | Tight End | Redshirt junior | Projected starter | $100K to $156K |
| Isaiah Crosby | Safety | Redshirt junior | Projected starter | $100K to $156K |
| EJ Caminong | Quarterback | Redshirt sophomore | Rotation / two-deep candidate | $96K to $150K |
| Frederick Williams III | Offensive Lineman | Redshirt junior | Projected starter | $96K to $150K |
| Jacob Arop | Offensive Lineman | Redshirt sophomore | Projected starter | $96K to $150K |
| Chase Meyer | Kicker | Redshirt senior | Projected starter | $60K to $94K |
| Angus Davies | Punter | Senior | Projected starter | $58K to $91K |
| Odera Okaka | Edge Rusher | Senior | Rotation / two-deep candidate | $57K to $89K |
| QuaRon Adams | Wide Receiver | Redshirt senior | Rotation / two-deep candidate | $56K to $88K |
| Mark Hamper | Wide Receiver | Redshirt junior | Rotation / two-deep candidate | $55K to $86K |
| Jae'on Young | Cornerback | Redshirt freshman | Rotation / two-deep candidate | $54K to $85K |
| Justin Beadles | Edge Rusher | Redshirt senior | Rotation / two-deep candidate | $53K to $83K |
| Quimari Shemwell | Cornerback | Junior | Rotation / two-deep candidate | $53K to $83K |
| Carter Vargas | Running Back | Redshirt sophomore | Rotation / two-deep candidate | $50K to $79K |
| Emmanuel Okoye | Edge Rusher | Redshirt sophomore | Rotation / two-deep candidate | $50K to $79K |
| Ashten Emory | Running Back | Redshirt sophomore | Rotation / two-deep candidate | $50K to $79K |
| Kyion Grayes | Wide Receiver | Redshirt junior | Rotation / two-deep candidate | $50K to $78K |
| Marquis Groves-Killebrew | Cornerback | Redshirt senior | Rotation / two-deep candidate | $48K to $75K |
| Trevor Rogers | Wide Receiver | Redshirt sophomore | Rotation / two-deep candidate | $48K to $75K |
| Cole Boscia | Wide Receiver | Redshirt senior | Rotation / two-deep candidate | $47K to $74K |
| Stanley Saole-McKenzie | Defensive Lineman | Redshirt senior | Rotation / two-deep candidate | $47K to $74K |
| Jordan King | Wide Receiver | Redshirt senior | Rotation / two-deep candidate | $46K to $73K |
| Kingston Lopa | Safety | Redshirt sophomore | Rotation / two-deep candidate | $46K to $71K |
| Rico Walker | Tight End | Senior | Rotation / two-deep candidate | $46K to $71K |
| David Bird | Long Snapper | Senior | Projected starter | $46K to $71K |
| Joshua Pierce | Edge Rusher | Redshirt junior | Rotation / two-deep candidate | $45K to $70K |
| Jayden Williams | Defensive Lineman | Junior | Rotation / two-deep candidate | $45K to $70K |
| BJ Canady | Defensive Lineman | Redshirt sophomore | Rotation / two-deep candidate | $45K to $70K |
| Legend Journey | Defensive Lineman | Redshirt sophomore | Rotation / two-deep candidate | $43K to $68K |
| Jordan Sanford | Safety | Senior | Rotation / two-deep candidate | $42K to $66K |
| Kamar Mothudi | Linebacker | Redshirt sophomore | Rotation / two-deep candidate | $42K to $65K |
| Kahlee Tafai | Offensive Lineman | Redshirt junior | Rotation / two-deep candidate | $42K to $65K |
| Ashton Rivera | Offensive Lineman | Redshirt junior | Rotation / two-deep candidate | $42K to $65K |
| Nainoa Lopes | Quarterback | Freshman | Roster depth | $41K to $64K |
| Mykeal Rabess | Offensive Lineman | Redshirt junior | Rotation / two-deep candidate | $41K to $64K |
| Tristan Dunn | Safety | Redshirt senior | Rotation / two-deep candidate | $40K to $63K |
| Ashun Shepphard | Defensive Lineman | Redshirt senior | Rotation / two-deep candidate | $40K to $63K |
| AJ Tuitele | Linebacker | Redshirt freshman | Rotation / two-deep candidate | $39K to $61K |
| Cam Sidney | Safety | Redshirt senior | Rotation / two-deep candidate | $38K to $60K |
| Lamar Robinson | Offensive Lineman | Redshirt senior | Rotation / two-deep candidate | $36K to $56K |
| Serigne Tounkara | Edge Rusher | Redshirt sophomore | Roster depth | $22K to $35K |
| Tre' Harrison | Cornerback | Redshirt freshman | Roster depth | $22K to $35K |
| Towns McGough | Kicker | Redshirt sophomore | Rotation / two-deep candidate | $22K to $35K |
| Erik Peters | Kicker | Redshirt freshman | Rotation / two-deep candidate | $22K to $35K |
| Kai Meza | Wide Receiver | Freshman | Roster depth | $22K to $34K |
| Niles Davis | Cornerback | Freshman | Roster depth | $20K to $31K |
| Michael Hurst Jr. | Safety | Redshirt senior | Roster depth | $19K to $30K |
| Taimane Purcell | Tight End | Freshman | Roster depth | $19K to $30K |
| Anthony League | Running Back | Redshirt freshman | Roster depth | $19K to $30K |
| Lucky Schirmer | Defensive Lineman | Freshman | Roster depth | $19K to $30K |
| Victor Santino | Running Back | Freshman | Roster depth | $18K to $29K |
| Khamani Hudson | Cornerback | Redshirt freshman | Roster depth | $18K to $29K |
| JD McKinley | Linebacker | Freshman | Roster depth | $18K to $29K |
| Justin Hasenhuetl | Offensive Lineman | Redshirt freshman | Roster depth | $18K to $29K |
| LeBron Williams | Defensive Lineman | Redshirt freshman | Roster depth | $18K to $29K |
| Jayden Parker | Running Back | Redshirt sophomore | Roster depth | $18K to $28K |
| John Tofi Jr. | Tight End | Redshirt freshman | Roster depth | $18K to $28K |
| Sam Bjerke | Offensive Lineman | Redshirt sophomore | Roster depth | $18K to $28K |
| Ben Howard | Offensive Lineman | Redshirt freshman | Roster depth | $18K to $28K |
| Michael-Anthony Okwura | Defensive Lineman | Redshirt sophomore | Roster depth | $18K to $28K |
| Alonzo Esparza | Quarterback | Redshirt freshman | Roster depth | $17K to $26K |
| BJ Jones | Linebacker | Redshirt junior | Roster depth | $17K to $26K |
| Kamo'i Huihui-White | Offensive Lineman | Freshman | Roster depth | $17K to $26K |
| Esaiah Wong | Offensive Lineman | Freshman | Roster depth | $16K to $25K |
| Jojo Genova | Offensive Lineman | Redshirt freshman | Roster depth | $16K to $24K |
| Dominic Ingrassia | Quarterback | Redshirt sophomore | Roster depth | $15K to $24K |
| Daniel McMorris | Offensive Lineman | Freshman | Roster depth | $15K to $24K |
| Elisha Faamatuainu | Offensive Lineman | Freshman | Roster depth | $15K to $23K |
| Michael Klisiewicz | Offensive Lineman | Redshirt freshman | Roster depth | $15K to $23K |
| Michael Cooley | Edge Rusher | Redshirt junior | Roster depth | $8K to $13K |
| Jude McLellan | Edge Rusher | Redshirt sophomore | Roster depth | $8K to $13K |
| Meyer Swinney | Wide Receiver | Redshirt freshman | Roster depth | $8K to $12K |
| Mayze Bryant | Cornerback | Redshirt junior | Roster depth | $7K to $11K |
| Dean-Taylor Chapman | Running Back | Redshirt junior | Roster depth | $7K to $11K |
| Nate Escalada | Defensive Back | Redshirt junior | Roster depth | $7K to $11K |
| Beckham Barney | Linebacker | Redshirt freshman | Roster depth | $7K to $11K |
| Carson Perry-Smith | Wide Receiver | Redshirt sophomore | Roster depth | $7K to $11K |
| Jack Olyphant | Tight End | Redshirt sophomore | Roster depth | $6K to $10K |
| R.J. Stephens | Defensive Lineman | Redshirt junior | Roster depth | $6K to $10K |
| Dayday Aupiu | Defensive Back | Redshirt sophomore | Roster depth | $6K to $9K |
| Tobey Weydemuller | Defensive Back | Redshirt sophomore | Roster depth | $6K to $9K |
| Jordan Franke | Long Snapper | Redshirt junior | Roster depth | $3K to $5K |
| Ewan Arechaederra | Long Snapper | Redshirt sophomore | Roster depth | $3K to $5K |
The exact estimate and breakdown for each athlete are free on their page with an email.
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