How much does Joshua Pierce make in NIL?

Edge Rusher · California Golden Bears · ACC

Pierce is a redshirt junior edge rusher who transferred to Cal from North Texas. A Detroit native, he played high school football at University Liggett School in Michigan before beginning his college career. The roster lists him at 6-foot-4 and 260 pounds, and he enters 2026 as part of an outside linebacker group that added several portal newcomers.

ClassRedshirt junior
Jersey#15
2026 roleRotation / two-deep candidate
HometownDetroit, MI
Estimated 2026 NIL valuation
$45K to $70K

Estimated range as of August 2026. Modeled estimate, not a confirmed deal.

Influence (social)12%
Exposure (program/market)28%
Performance38%
Brand & sport22%

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What is Joshua Pierce's NIL value?

As of August 2026, Joshua Pierce's estimated NIL value falls between $45K and $70K. Joshua Pierce is a edge rusher for the California Golden Bears in the ACC. Joshua's figure is a modeled estimate based on audience, on-field role, market and sport.

SportFootball
PositionEdge Rusher
SchoolCalifornia Golden Bears
ConferenceACC
LevelNCAA Division I (Power conference)

NIL at California Golden Bears

California joined the ACC in 2024, and its NIL market is among the thinnest of any power-conference football program. A 2026 roster review found a published valuation for only one Cal football player, so nearly every figure for the team is a modeled estimate rather than market data. The Bay Area offers a huge economy but one crowded with professional teams and other sponsorship priorities, and Berkeley's donor collectives have operated on a smaller scale than those at football-first schools. Cal participates in revenue sharing under the House settlement, with the standard cap of about $20.5 million in year one growing annually, and its cross-country ACC membership brings full power-league media revenue that helps fund those payments.

How NIL value is calculated

An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Joshua, so the value shown here is a modeled estimate. See how NIL valuations work.

Joshua NIL FAQ

How much does Joshua Pierce make in NIL?

Joshua Pierce's 2026 estimated NIL value falls between $45K and $70K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.

Is that Joshua's salary or net worth?

No. The figure estimates what Joshua could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Joshua's net worth. The deals an athlete actually signs can differ from any estimate.

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