How much does Joshua Johnson make in NIL?
Cornerback · Penn State Nittany Lions · Big Ten
Johnson is a redshirt freshman cornerback from Ironton, Ohio, who preserved a year of eligibility in 2025 while appearing in three games and making a solo tackle, including a stop in the Clemson bowl game. He twice earned developmental squad player of the week honors. A consensus three-star recruit ranked among Ohio's top 20 prospects, he had 51 tackles, two interceptions and 11 pass breakups as an Ironton senior.
Estimated range as of August 2026. Modeled estimate, not a confirmed deal.
Modeled estimate · 12-month earning potential
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What is Joshua Johnson's NIL value?
As of August 2026, Joshua Johnson's estimated NIL value falls between $64K and $100K. Joshua Johnson is a cornerback for the Penn State Nittany Lions in the Big Ten. Joshua has about 2.9K followers across social media, led by 1.9K on Instagram, a core driver of football NIL value. Joshua's figure is a modeled estimate based on audience, on-field role, market and sport.
| Sport | Football |
| Position | Cornerback |
| School | Penn State Nittany Lions |
| Conference | Big Ten |
| Level | NCAA Division I (Power conference) |
Joshua's social media following
| Platform | Followers (approx.) |
|---|---|
| ~1.9K | |
| X / Twitter | ~1.1K |
Follower figures are approximate, as of August 2026.
NIL at Penn State Nittany Lions
Penn State combines a top-five national fanbase with the Happy Valley United collective, which consolidated earlier NIL groups into a single operation focused on football and basketball. Big Ten media revenue lets the school fund House settlement revenue sharing at or near the cap, roughly $20.5 million across the department in year one and growing annually, on top of collective-driven third party deals. Football dominates the budget, and Penn State players regularly appear in national NIL valuation rankings. State College sits far from major metro markets, so the White Out brand, a huge alumni network, and crowds above 100,000 at Beaver Stadium do the commercial work that a big city does for other programs.
How NIL value is calculated
An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Joshua, so the value shown here is a modeled estimate. See how NIL valuations work.
Joshua NIL FAQ
How much does Joshua Johnson make in NIL?
Joshua Johnson's 2026 estimated NIL value falls between $64K and $100K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.
Is that Joshua's salary or net worth?
No. The figure estimates what Joshua could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Joshua's net worth. The deals an athlete actually signs can differ from any estimate.
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