How much does Larry Johnson III make in NIL?
Offensive Lineman · Colorado Buffaloes · Big 12
Johnson is a fifth-year offensive lineman from Savannah, Georgia who reached Boulder by way of Hutchinson Community College and Tennessee. He played at Jenkins High School and is listed at 6-7 and 350 pounds, among the largest linemen on the roster. He gives Colorado an experienced tackle option and is competing for rotation snaps on an offensive line built around size and veteran depth.
Estimated range as of August 2026. Modeled estimate, not a confirmed deal.
Modeled estimate · 12-month earning potential
Enter your email to see Larry's exact estimated figure and the full breakdown. Free.
No spam. Unsubscribe anytime. Privacy.
What is Larry Johnson III's NIL value?
As of August 2026, Larry Johnson III's estimated NIL value falls between $39K and $61K. Larry Johnson III is a offensive lineman for the Colorado Buffaloes in the Big 12. Larry's figure is a modeled estimate based on audience, on-field role, market and sport.
| Sport | Football |
| Position | Offensive Lineman |
| School | Colorado Buffaloes |
| Conference | Big 12 |
| Level | NCAA Division I (Power conference) |
NIL at Colorado Buffaloes
Colorado's NIL situation was transformed by the arrival of head coach Deion Sanders in 2023, which turned the Buffaloes into one of the most-watched programs in the country and gave the roster media exposure far beyond its recent on-field record. That attention created endorsement opportunities a program in Boulder's small market would not normally see. The heaviest star power left after the 2024 season, but the program retains an outsized national profile. Colorado competes in the Big 12 and, like its peers, can now share revenue directly with athletes under the House settlement, capped near $20.5 million in the first year and growing annually, while third-party deals driven by the program's visibility continue alongside those payments.
How NIL value is calculated
An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Larry, so the value shown here is a modeled estimate. See how NIL valuations work.
Larry NIL FAQ
How much does Larry Johnson III make in NIL?
Larry Johnson III's 2026 estimated NIL value falls between $39K and $61K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.
Is that Larry's salary or net worth?
No. The figure estimates what Larry could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Larry's net worth. The deals an athlete actually signs can differ from any estimate.
Curious about another player? Look one up or estimate any athlete in seconds.
Open the NIL calculatorGet the NIL newsletter
Deal breakdowns, valuation updates and athlete brand tips. Free.
Privacy · No spam, unsubscribe anytime.