Mississippi State Bulldogs NIL valuations

117 athletes · SEC · estimated ranges as of August 2026

Mississippi State's NIL effort runs through the Bulldog Initiative collective and an SEC revenue base that supports full participation in House settlement payments, which since 2025 allow direct revenue sharing with athletes up to about $20.5 million in year one, a cap that grows annually. Starkville is one of the smaller markets in the conference, so third party deal flow is lighter than at the league's flagship brands, and few Bulldog players appear in national valuation rankings. Baseball carries unusual weight here; Mississippi State won the 2021 College World Series and draws some of the largest baseball crowds in the country, though baseball NIL money remains a small fraction of football spending everywhere.