How much does Taj White make in NIL?

Offensive Lineman · Colorado Buffaloes · Big 12

White is Colorado's projected starting right tackle after transferring from Rutgers. He is one of three portal tackles the Buffaloes added to rebuild an offensive line that lost its entire starting front.

ClassFifth-year
Jersey#54
2026 roleProjected starter
HometownJersey City, N.J.
Estimated 2026 NIL valuation
$104K to $163K

Estimated range as of August 2026. Modeled estimate, not a confirmed deal.

Influence (social)12%
Exposure (program/market)28%
Performance38%
Brand & sport22%

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What is Taj White's NIL value?

As of August 2026, Taj White's estimated NIL value falls between $104K and $163K. Taj White is a offensive lineman for the Colorado Buffaloes in the Big 12. Taj's figure is a modeled estimate based on audience, on-field role, market and sport.

SportFootball
PositionOffensive Lineman
SchoolColorado Buffaloes
ConferenceBig 12
LevelNCAA Division I (Power conference)

NIL at Colorado Buffaloes

Colorado's NIL situation was transformed by the arrival of head coach Deion Sanders in 2023, which turned the Buffaloes into one of the most-watched programs in the country and gave the roster media exposure far beyond its recent on-field record. That attention created endorsement opportunities a program in Boulder's small market would not normally see. The heaviest star power left after the 2024 season, but the program retains an outsized national profile. Colorado competes in the Big 12 and, like its peers, can now share revenue directly with athletes under the House settlement, capped near $20.5 million in the first year and growing annually, while third-party deals driven by the program's visibility continue alongside those payments.

How NIL value is calculated

An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Taj, so the value shown here is a modeled estimate. See how NIL valuations work.

Taj NIL FAQ

How much does Taj White make in NIL?

Taj White's 2026 estimated NIL value falls between $104K and $163K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.

Is that Taj's salary or net worth?

No. The figure estimates what Taj could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Taj's net worth. The deals an athlete actually signs can differ from any estimate.

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