How much does Santana Wilson make in NIL?

Cornerback · Louisville Cardinals · ACC

Santana Wilson is a redshirt sophomore defensive back from Scottsdale, Arizona, who transferred to Louisville from Texas. He made his Longhorns debut against Sam Houston in 2025 and recorded a solo tackle after redshirting the previous year. At Desert Mountain High School he compiled 127 tackles, nine interceptions and 35 pass breakups and was rated the No. 2 overall prospect in Arizona by On3.

ClassRedshirt sophomore
Jersey#28
2026 roleRotation / two-deep candidate
HometownScottsdale, Ariz.
Estimated 2026 NIL valuation
$47K to $74K

Estimated range as of August 2026. Modeled estimate, not a confirmed deal.

Influence (social)12%
Exposure (program/market)28%
Performance38%
Brand & sport22%

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What is Santana Wilson's NIL value?

As of August 2026, Santana Wilson's estimated NIL value falls between $47K and $74K. Santana Wilson is a cornerback for the Louisville Cardinals in the ACC. Santana's figure is a modeled estimate based on audience, on-field role, market and sport.

SportFootball
PositionCornerback
SchoolLouisville Cardinals
ConferenceACC
LevelNCAA Division I (Power conference)

NIL at Louisville Cardinals

Louisville competes in the ACC and fields nationally relevant programs in both football and men's basketball, and basketball has historically anchored the school's NIL market. The 502Circle collective serves as the primary donor-funded vehicle for Cardinal athletes across sports. Since the House settlement took effect in 2025, Louisville, like other power conference schools, can pay athletes directly through revenue sharing, capped at roughly $20.5 million across the athletic department in year one and rising annually, with third party NIL deals continuing on top of that. Basketball's outsized importance in a city with no major professional franchise gives Louisville athletes a larger local endorsement market than the school's football profile alone would suggest.

How NIL value is calculated

An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Santana, so the value shown here is a modeled estimate. See how NIL valuations work.

Santana NIL FAQ

How much does Santana Wilson make in NIL?

Santana Wilson's 2026 estimated NIL value falls between $47K and $74K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.

Is that Santana's salary or net worth?

No. The figure estimates what Santana could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Santana's net worth. The deals an athlete actually signs can differ from any estimate.

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