How much does Matthias Dunn make in NIL?
Kicker · BYU Cougars · Big 12
Dunn is the frontrunner to take over BYU's place kicking duties in 2026 following Will Ferrin's graduation, though freshman Ian Sanches is expected to push him through fall camp. The Heber City native starred at Wasatch High School, where he went 34 for 34 on extra points and 12 of 17 on field goals with a long of 48 as a senior, added 52 touchbacks on 56 kickoffs and made the 5A all state first team. He served a mission before enrolling.
Estimated range as of August 2026. Modeled estimate, not a confirmed deal.
Modeled estimate · 12-month earning potential
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What is Matthias Dunn's NIL value?
As of August 2026, Matthias Dunn's estimated NIL value falls between $62K and $96K. Matthias Dunn is a kicker for the BYU Cougars in the Big 12. Matthias has about 1K followers across social media, led by 1K on Instagram, a core driver of football NIL value. Matthias's figure is a modeled estimate based on audience, on-field role, market and sport.
| Sport | Football |
| Position | Kicker |
| School | BYU Cougars |
| Conference | Big 12 |
| Level | NCAA Division I (Power conference) |
Matthias's social media following
Matthias's public social presence is about ~1K followers on Instagram. Follower figures are approximate, as of August 2026.
NIL at BYU Cougars
BYU brings an unusual NIL profile to the Big 12. Its fanbase extends far beyond Provo through the worldwide membership of the Church of Jesus Christ of Latter-day Saints, and donor backing has produced some of the most aggressive spending in college basketball, including the widely reported multimillion-dollar package that helped land AJ Dybantsa, the nation's top recruit, in 2025. Football draws on the same donor energy, though on a smaller scale. Under the House settlement BYU can also pay athletes directly, subject to the cap that began around $20.5 million and increases annually. As a private institution it discloses little, so outside a few heavily covered basketball deals, most published figures for BYU athletes are estimates.
How NIL value is calculated
An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Matthias, so the value shown here is a modeled estimate. See how NIL valuations work.
Matthias NIL FAQ
How much does Matthias Dunn make in NIL?
Matthias Dunn's 2026 estimated NIL value falls between $62K and $96K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.
Is that Matthias's salary or net worth?
No. The figure estimates what Matthias could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Matthias's net worth. The deals an athlete actually signs can differ from any estimate.
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