How much does Martell Hughes make in NIL?
Linebacker · Arizona State Sun Devils · Big 12
Hughes is a returning starting linebacker for Arizona State who posted 39 tackles and two interceptions against ranked opponents in 2025. He was among the defensive standouts of 2026 spring practice.
Estimated range as of August 2026. Modeled estimate, not a confirmed deal.
Modeled estimate · 12-month earning potential
Enter your email to see Martell's exact estimated figure and the full breakdown. Free.
No spam. Unsubscribe anytime. Privacy.
What is Martell Hughes's NIL value?
As of August 2026, Martell Hughes's estimated NIL value falls between $100K and $156K. Martell Hughes is a linebacker for the Arizona State Sun Devils in the Big 12. Martell's figure is a modeled estimate based on audience, on-field role, market and sport.
| Sport | Football |
| Position | Linebacker |
| School | Arizona State Sun Devils |
| Conference | Big 12 |
| Level | NCAA Division I (Power conference) |
NIL at Arizona State Sun Devils
Arizona State plays football in the Big 12, and its NIL market expanded noticeably after the program won the 2024 conference title and reached the College Football Playoff. Donor-driven NIL activity has centered on the Sun Angel Collective, while the Phoenix metro area gives athletes one of the larger local endorsement markets in the conference. Like other power-conference schools, Arizona State can now pay athletes directly under the House settlement, with a school-wide cap of about $20.5 million in the first year that increases over time, and third-party deals continue on top of that. Public valuation data for individual Sun Devils remains limited, so most published figures for the roster are estimates rather than reported contracts.
How NIL value is calculated
An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Martell, so the value shown here is a modeled estimate. See how NIL valuations work.
Martell NIL FAQ
How much does Martell Hughes make in NIL?
Martell Hughes's 2026 estimated NIL value falls between $100K and $156K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.
Is that Martell's salary or net worth?
No. The figure estimates what Martell could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Martell's net worth. The deals an athlete actually signs can differ from any estimate.
Curious about another player? Look one up or estimate any athlete in seconds.
Open the NIL calculatorGet the NIL newsletter
Deal breakdowns, valuation updates and athlete brand tips. Free.
Privacy · No spam, unsubscribe anytime.