How much does Jimmy Sullivan make in NIL?
Quarterback · Iowa Hawkeyes · Big Ten
Sullivan is a second-year Iowa quarterback listed at 6-1 and 205 pounds who wears No. 3. He came to the Hawkeyes from Fort Wayne, Indiana, where he set his school passing record with 5,712 career yards, was a two-time all-state pick and threw for 2,001 yards and 24 touchdowns as a senior while rushing for 718 more. Sullivan redshirted in 2025 and received the team's offensive Team Leader Award.
Estimated range as of August 2026. Modeled estimate, not a confirmed deal.
Modeled estimate · 12-month earning potential
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What is Jimmy Sullivan's NIL value?
As of August 2026, Jimmy Sullivan's estimated NIL value falls between $100K and $156K. Jimmy Sullivan is a quarterback for the Iowa Hawkeyes in the Big Ten. Jimmy has about 3.5K followers across social media, led by 3.5K on Instagram, a core driver of football NIL value. Jimmy's figure is a modeled estimate based on audience, on-field role, market and sport.
| Sport | Football |
| Position | Quarterback |
| School | Iowa Hawkeyes |
| Conference | Big Ten |
| Level | NCAA Division I (Power conference) |
Jimmy's social media following
Jimmy's public social presence is about ~3.5K followers on Instagram. Follower figures are approximate, as of August 2026.
NIL at Iowa Hawkeyes
Iowa presents a gap between fan support and NIL market data. The Hawkeyes sell out Kinnick Stadium and their donor group, the Swarm Collective, was among the earlier Big Ten NIL organizations, yet a 2026 review of the entire 109-player football roster found no published valuation for any player, so Iowa football figures are modeled estimates rather than reported deals. The state has no professional franchises, which concentrates sponsorship attention on the university, and women's basketball generated some of the highest-profile NIL activity in program history during the Caitlin Clark era. Iowa shares revenue directly with athletes under the House settlement, subject to the cap of roughly $20.5 million in year one, an amount that grows annually.
How NIL value is calculated
An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Jimmy, so the value shown here is a modeled estimate. See how NIL valuations work.
Jimmy NIL FAQ
How much does Jimmy Sullivan make in NIL?
Jimmy Sullivan's 2026 estimated NIL value falls between $100K and $156K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.
Is that Jimmy's salary or net worth?
No. The figure estimates what Jimmy could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Jimmy's net worth. The deals an athlete actually signs can differ from any estimate.
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