How much does Link Rhodes make in NIL?

Running Back · SMU Mustangs · ACC

Rhodes is a senior listed as a running back from Stockton, California, who played at Sunrise Mountain High School and signed with SMU after flipping his commitment from Arizona State, enrolling in February 2025. Recruited as a receiver, he now works in a backfield headed by Cal transfer Kendrick Raphael and Dramekco Green, leaving him in a rotational and special teams role. He wears No. 24.

ClassSenior
Jersey#24
2026 roleRotation / two-deep candidate
HometownStockton, Calif.
Estimated 2026 NIL valuation
$44K to $69K

Estimated range as of August 2026. Modeled estimate, not a confirmed deal.

Influence (social)12%
Exposure (program/market)28%
Performance38%
Brand & sport22%

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What is Link Rhodes's NIL value?

As of August 2026, Link Rhodes's estimated NIL value falls between $44K and $69K. Link Rhodes is a running back for the SMU Mustangs in the ACC. Link's figure is a modeled estimate based on audience, on-field role, market and sport.

SportFootball
PositionRunning Back
SchoolSMU Mustangs
ConferenceACC
LevelNCAA Division I (Power conference)

NIL at SMU Mustangs

SMU joined the ACC in 2024 on unusual terms, agreeing to forgo conference media distributions for nine years and to cover the gap with donor money, a signal of how much Dallas wealth backs the program. That same donor base powers its NIL scene, anchored by the Boulevard Collective, which helped fund the roster that reached the College Football Playoff in the Mustangs' first ACC season. Under the 2025 House settlement, SMU can also share revenue directly with athletes, up to about 20.5 million dollars in the first year with the cap growing annually. Between institutional payments and one of the most committed booster networks in the sport, SMU operates a well funded NIL market for its size.

How NIL value is calculated

An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Link, so the value shown here is a modeled estimate. See how NIL valuations work.

Link NIL FAQ

How much does Link Rhodes make in NIL?

Link Rhodes's 2026 estimated NIL value falls between $44K and $69K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.

Is that Link's salary or net worth?

No. The figure estimates what Link could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Link's net worth. The deals an athlete actually signs can differ from any estimate.

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