How much does Josh Phifer make in NIL?
Tight End · UCLA Bruins · Big Ten
Phifer followed head coach Bob Chesney from James Madison to UCLA in the 2026 transfer cycle. The redshirt junior tight end from Peachtree City, Georgia, made three starts in 10 games for the Dukes in 2024, and his first career reception went for a 37-yard touchdown against Appalachian State. He turned down a chance to attend Harvard out of high school and figures into the Bruins tight end rotation in 2026.
Estimated range as of August 2026. Modeled estimate, not a confirmed deal.
Modeled estimate · 12-month earning potential
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What is Josh Phifer's NIL value?
As of August 2026, Josh Phifer's estimated NIL value falls between $100K and $156K. Josh Phifer is a tight end for the UCLA Bruins in the Big Ten. Josh has about 1.9K followers across social media, led by 1.9K on Instagram, a core driver of football NIL value. Josh's figure is a modeled estimate based on audience, on-field role, market and sport.
| Sport | Football |
| Position | Tight End |
| School | UCLA Bruins |
| Conference | Big Ten |
| Level | NCAA Division I (Power conference) |
Josh's social media following
Josh's public social presence is about ~1.9K followers on Instagram. Follower figures are approximate, as of August 2026.
NIL at UCLA Bruins
UCLA entered the Big Ten in 2024, trading regional Pac-12 revenue for the richest media deal in college sports, and its NIL market reflects both the Los Angeles setting and the program's rebuilding state. Quarterback Nico Iamaleava, the roster's headline name, carries a reported figure around 2 million dollars, unusual specificity in a market where most compensation is never disclosed. Beyond a handful of stars, published valuations for Bruins players are sparse, so most estimates are modeled. Under the 2025 House settlement UCLA can pay athletes directly, roughly 20.5 million dollars across sports in year one with the cap climbing annually. Basketball tradition and entertainment industry proximity give UCLA NIL reach beyond football.
How NIL value is calculated
An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Josh, so the value shown here is a modeled estimate. See how NIL valuations work.
Josh NIL FAQ
How much does Josh Phifer make in NIL?
Josh Phifer's 2026 estimated NIL value falls between $100K and $156K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.
Is that Josh's salary or net worth?
No. The figure estimates what Josh could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Josh's net worth. The deals an athlete actually signs can differ from any estimate.
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