How much does Josh Hoover make in NIL?
Quarterback · Indiana Hoosiers · Big Ten
Hoover is Indiana's starting quarterback in 2026 after transferring from TCU, where he threw for 3,472 yards with 29 touchdowns and 13 interceptions in 2025. He entered the season as the active FBS leader in career passing yards and passing touchdowns.
Estimated range as of August 2026. Anchored to publicly reported figures.
Based on publicly reported figures · 12-month earning potential
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What is Josh Hoover's NIL value?
As of August 2026, Josh Hoover's estimated NIL value falls between $2M and $3.1M. Josh Hoover is a quarterback for the Indiana Hoosiers in the Big Ten. Josh has about 31.1K followers across social media, led by 28K on Instagram, a core driver of football NIL value. Josh's figure reflects publicly reported figures, per Reported ~$2.5M NIL valuation/package on transferring from TCU to Indiana (On3 profile valuation cited as high as ~$4M; exact deal terms not disclosed).
| Sport | Football |
| Position | Quarterback |
| School | Indiana Hoosiers |
| Conference | Big Ten |
| Level | NCAA Division I (Power conference) |
Josh's social media following
| Platform | Followers (approx.) |
|---|---|
| ~28K | |
| X / Twitter | ~3.1K |
Follower figures are approximate, as of August 2026.
NIL at Indiana Hoosiers
Indiana's NIL profile jumped with its football breakthrough under coach Curt Cignetti, whose 2024 team reached the College Football Playoff. The program has since spent at a level unusual for a school long defined by basketball. A 2026 roster review recorded a reported payment of about $2.5 million for quarterback Josh Hoover, the transfer who arrived from TCU, and a valuation around $1.5 million for star left tackle Carter Smith, figures that place Indiana's top football earners alongside those at traditional powers. Big Ten media revenue underwrites the direct payments now allowed under the House settlement, capped near $20.5 million department-wide in year one and rising annually, with third-party collective deals continuing on top of school money.
How NIL value is calculated
An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. Where a public figure exists, we sense-check against it; this valuation is anchored to Reported ~$2.5M NIL valuation/package on transferring from TCU to Indiana (On3 profile valuation cited as high as ~$4M; exact deal terms not disclosed). See how NIL valuations work.
Josh NIL FAQ
How much does Josh Hoover make in NIL?
Josh Hoover's 2026 estimated NIL value falls between $2M and $3.1M, anchored to publicly reported figures, per Reported ~$2.5M NIL valuation/package on transferring from TCU to Indiana (On3 profile valuation cited as high as ~$4M; exact deal terms not disclosed). The exact figure and the full breakdown are free on this page with an email.
Is that Josh's salary or net worth?
No. The figure estimates what Josh could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Josh's net worth. It is anchored to publicly reported figures.
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