How much does John Curry make in NIL?
Linebacker · Texas Tech Red Raiders · Big 12
Curry is a junior linebacker who grew up in Lubbock and played at Coronado High School before signing with the hometown Red Raiders. He redshirted in 2023, recorded 35 tackles and an interception in 2024, then moved to the star position out of necessity in 2025 and started all 14 games, earning honorable mention All-Big 12 recognition. His season included a fumble recovery returned for a touchdown against Kansas State. He projects as a returning starter in the Texas Tech front seven in 2026.
Estimated range as of August 2026. Modeled estimate, not a confirmed deal.
Modeled estimate · 12-month earning potential
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What is John Curry's NIL value?
As of August 2026, John Curry's estimated NIL value falls between $108K and $169K. John Curry is a linebacker for the Texas Tech Red Raiders in the Big 12. John has about 9.3K followers across social media, led by 9.3K on Instagram, a core driver of football NIL value. John's figure is a modeled estimate based on audience, on-field role, market and sport.
| Sport | Football |
| Position | Linebacker |
| School | Texas Tech Red Raiders |
| Conference | Big 12 |
| Level | NCAA Division I (Power conference) |
John's social media following
John's public social presence is about ~9.3K followers on Instagram. Follower figures are approximate, as of August 2026.
NIL at Texas Tech Red Raiders
Texas Tech has become one of the most talked about NIL programs in the Big 12. The Matador Club, its primary collective, funded a widely reported roster spending push heading into the 2025 and 2026 seasons, and the school's aggressiveness extends beyond football: softball pitcher NiJaree Canady's move to Lubbock came with the first widely reported seven figure NIL deal in her sport. Since the 2025 House settlement, Texas Tech can also pay athletes directly through revenue sharing, roughly 20.5 million dollars in year one with annual growth. For a program without blue blood history, the Red Raiders have used donor money deliberately to compete with the sport's traditional powers for talent.
How NIL value is calculated
An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for John, so the value shown here is a modeled estimate. See how NIL valuations work.
John NIL FAQ
How much does John Curry make in NIL?
John Curry's 2026 estimated NIL value falls between $108K and $169K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.
Is that John's salary or net worth?
No. The figure estimates what John could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not John's net worth. The deals an athlete actually signs can differ from any estimate.
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