How much does Jalen Jones make in NIL?
Wide Receiver · Texas Tech Red Raiders · Big 12
Jones is a junior wide receiver from Birmingham, Ala., who signed with Texas Tech in January 2026 after two seasons at Alabama State. He caught 51 passes for 1,167 yards in 2025, ranking fourth in the FCS in receiving yards and becoming the fifth Hornet to reach 1,000 in a season. He was a first team HBCU All-American and a second team AFCA selection, and he prepped at Ramsay.
Estimated range as of August 2026. Modeled estimate, not a confirmed deal.
Modeled estimate · 12-month earning potential
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What is Jalen Jones's NIL value?
As of August 2026, Jalen Jones's estimated NIL value falls between $46K and $71K. Jalen Jones is a wide receiver for the Texas Tech Red Raiders in the Big 12. Jalen has about 3.9K followers across social media, led by 3.1K on Instagram, a core driver of football NIL value. Jalen's figure is a modeled estimate based on audience, on-field role, market and sport.
| Sport | Football |
| Position | Wide Receiver |
| School | Texas Tech Red Raiders |
| Conference | Big 12 |
| Level | NCAA Division I (Power conference) |
Jalen's social media following
| Platform | Followers (approx.) |
|---|---|
| ~3.1K | |
| TikTok | ~718 |
Follower figures are approximate, as of August 2026.
NIL at Texas Tech Red Raiders
Texas Tech has become one of the most talked about NIL programs in the Big 12. The Matador Club, its primary collective, funded a widely reported roster spending push heading into the 2025 and 2026 seasons, and the school's aggressiveness extends beyond football: softball pitcher NiJaree Canady's move to Lubbock came with the first widely reported seven figure NIL deal in her sport. Since the 2025 House settlement, Texas Tech can also pay athletes directly through revenue sharing, roughly 20.5 million dollars in year one with annual growth. For a program without blue blood history, the Red Raiders have used donor money deliberately to compete with the sport's traditional powers for talent.
How NIL value is calculated
An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Jalen, so the value shown here is a modeled estimate. See how NIL valuations work.
Jalen NIL FAQ
How much does Jalen Jones make in NIL?
Jalen Jones's 2026 estimated NIL value falls between $46K and $71K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.
Is that Jalen's salary or net worth?
No. The figure estimates what Jalen could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Jalen's net worth. The deals an athlete actually signs can differ from any estimate.
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