How much does Deven Bryant make in NIL?

Linebacker · USC Trojans · Big Ten

Bryant transferred home to USC from Washington in January 2026. As a redshirt sophomore with the Huskies in 2025 he made 62 tackles, two for loss, and two pass breakups in 12 games with 10 starts. The Carson, Calif. native led St. John Bosco with 96 tackles during its 2022 CIF Open Division state championship season. He is a redshirt junior linebacker.

ClassRedshirt junior
Jersey#17
2026 roleRotation / two-deep candidate
HometownCarson, Calif.
Estimated 2026 NIL valuation
$52K to $81K

Estimated range as of August 2026. Modeled estimate, not a confirmed deal.

Influence (social)18%
Exposure (program/market)26%
Performance34%
Brand & sport22%

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What is Deven Bryant's NIL value?

As of August 2026, Deven Bryant's estimated NIL value falls between $52K and $81K. Deven Bryant is a linebacker for the USC Trojans in the Big Ten. Deven has about 3.7K followers across social media, led by 3.7K on Instagram, a core driver of football NIL value. Deven's figure is a modeled estimate based on audience, on-field role, market and sport.

SportFootball
PositionLinebacker
SchoolUSC Trojans
ConferenceBig Ten
LevelNCAA Division I (Power conference)

Deven's social media following

Deven's public social presence is about ~3.7K followers on Instagram. Follower figures are approximate, as of August 2026.

NIL at USC Trojans

USC brings one of college football's biggest brands to a Big Ten NIL market. The Trojans joined the league in 2024, and their collective operation, House of Victory, organizes donor backed deals for athletes in the second largest media market in the country. Los Angeles gives USC athletes commercial opportunities most college towns cannot offer, from entertainment crossovers to national ad work, and the school's basketball and Olympic sports rosters share in that reach. Under the 2025 House settlement USC can also pay athletes directly, roughly 20.5 million dollars across sports in the first year, growing annually. The combination of market, brand, and Big Ten revenue keeps USC among the strongest NIL platforms in the sport.

How NIL value is calculated

An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Deven, so the value shown here is a modeled estimate. See how NIL valuations work.

Deven NIL FAQ

How much does Deven Bryant make in NIL?

Deven Bryant's 2026 estimated NIL value falls between $52K and $81K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.

Is that Deven's salary or net worth?

No. The figure estimates what Deven could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Deven's net worth. The deals an athlete actually signs can differ from any estimate.

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