HowMuchNIL College athlete NIL valuations

How much does Mark Bowman make in NIL?

Tight End · USC Trojans · Big Ten

Bowman is a true freshman tight end competing for USC's starting job after reclassifying from the 2027 class as the nation's top-ranked tight end recruit. He signed out of Mater Dei High School with one of the largest reported NIL packages of the 2026 class.

ClassFreshman
Jersey#19
2026 roleStar / headline name
HometownCastle Rock, Colo.
Estimated 2026 NIL valuation
$1.5M to $2.4M

Estimated range as of August 2026. Anchored to publicly reported figures.

Influence (social)12%
Exposure (program/market)28%
Performance38%
Brand & sport22%

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What is Mark Bowman's NIL value?

As of August 2026, Mark Bowman's estimated NIL value falls between $1.5M and $2.4M. Mark Bowman is a tight end for the USC Trojans in the Big Ten. Mark's figure reflects publicly reported figures, per Reported (On3 reported a total package of ~$5-6.5M over three years, roughly $1.9M/yr; On3 NIL valuation ~$1.4M).

SportFootball
PositionTight End
SchoolUSC Trojans
ConferenceBig Ten
LevelNCAA Division I (Power conference)

NIL at USC Trojans

USC brings one of college football's biggest brands to a Big Ten NIL market. The Trojans joined the league in 2024, and their collective operation, House of Victory, organizes donor backed deals for athletes in the second largest media market in the country. Los Angeles gives USC athletes commercial opportunities most college towns cannot offer, from entertainment crossovers to national ad work, and the school's basketball and Olympic sports rosters share in that reach. Under the 2025 House settlement USC can also pay athletes directly, roughly 20.5 million dollars across sports in the first year, growing annually. The combination of market, brand, and Big Ten revenue keeps USC among the strongest NIL platforms in the sport.

How NIL value is calculated

An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. Where a public figure exists, we sense-check against it; this valuation is anchored to Reported (On3 reported a total package of ~$5-6.5M over three years, roughly $1.9M/yr; On3 NIL valuation ~$1.4M). See how NIL valuations work.

Mark NIL FAQ

How much does Mark Bowman make in NIL?

Mark Bowman's 2026 estimated NIL value falls between $1.5M and $2.4M, anchored to publicly reported figures, per Reported (On3 reported a total package of ~$5-6.5M over three years, roughly $1.9M/yr; On3 NIL valuation ~$1.4M). The exact figure and the full breakdown are free on this page with an email.

Is that Mark's salary or net worth?

No. The figure estimates what Mark could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Mark's net worth. It is anchored to publicly reported figures.

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