How much does Mason Williams make in NIL?
Tight End · Ohio State Buckeyes · Big Ten
Williams is a senior tight end from Mogadore, Ohio, who transferred to Ohio State after three seasons at Ohio. He caught 26 passes for 276 yards and three touchdowns in 2025 and was named third-team All-MAC, and he started all 14 games in 2024 while earning FWAA Freshman All-American honors. His career high came against Bowling Green with eight catches for 93 yards. He was a three-sport athlete at Mogadore High School.
Estimated range as of August 2026. Modeled estimate, not a confirmed deal.
Modeled estimate · 12-month earning potential
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What is Mason Williams's NIL value?
As of August 2026, Mason Williams's estimated NIL value falls between $52K and $81K. Mason Williams is a tight end for the Ohio State Buckeyes in the Big Ten. Mason's figure is a modeled estimate based on audience, on-field role, market and sport.
| Sport | Football |
| Position | Tight End |
| School | Ohio State Buckeyes |
| Conference | Big Ten |
| Level | NCAA Division I (Power conference) |
NIL at Ohio State Buckeyes
Ohio State runs one of the biggest NIL operations in the country. Athletic department leadership publicly acknowledged that the 2024 national championship roster cost roughly $20 million in NIL support, a figure that became a benchmark for football spending. Donor money has flowed through major collectives including THE Foundation and The 1870 Society, and since the 2025 House settlement the school can also pay athletes directly, up to about $20.5 million departmentwide in year one with the cap rising annually. With one of the largest athletic budgets and fanbases in college sports, Ohio State can fund both layers fully, and Buckeye football players are regulars near the top of national NIL valuation rankings.
How NIL value is calculated
An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Mason, so the value shown here is a modeled estimate. See how NIL valuations work.
Mason NIL FAQ
How much does Mason Williams make in NIL?
Mason Williams's 2026 estimated NIL value falls between $52K and $81K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.
Is that Mason's salary or net worth?
No. The figure estimates what Mason could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Mason's net worth. The deals an athlete actually signs can differ from any estimate.
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