How much does Charlie Williams make in NIL?

Tight End · Colorado Buffaloes · Big 12

Williams is a fourth-year tight end at Colorado, listed at 6-4 and 245 pounds and wearing No. 87. He is from Aspen, Colorado, and played his high school football at IMG Academy. The Buffaloes list UNLV as his previous school, so he returned to his home state after beginning his college career in Las Vegas.

Class4th
Jersey#87
2026 roleRoster depth
HometownAspen, Colo.
Estimated 2026 NIL valuation
$20K to $31K

Estimated range as of August 2026. Modeled estimate, not a confirmed deal.

Influence (social)12%
Exposure (program/market)28%
Performance38%
Brand & sport22%

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What is Charlie Williams's NIL value?

As of August 2026, Charlie Williams's estimated NIL value falls between $20K and $31K. Charlie Williams is a tight end for the Colorado Buffaloes in the Big 12. Charlie's figure is a modeled estimate based on audience, on-field role, market and sport.

SportFootball
PositionTight End
SchoolColorado Buffaloes
ConferenceBig 12
LevelNCAA Division I (Power conference)

NIL at Colorado Buffaloes

Colorado's NIL situation was transformed by the arrival of head coach Deion Sanders in 2023, which turned the Buffaloes into one of the most-watched programs in the country and gave the roster media exposure far beyond its recent on-field record. That attention created endorsement opportunities a program in Boulder's small market would not normally see. The heaviest star power left after the 2024 season, but the program retains an outsized national profile. Colorado competes in the Big 12 and, like its peers, can now share revenue directly with athletes under the House settlement, capped near $20.5 million in the first year and growing annually, while third-party deals driven by the program's visibility continue alongside those payments.

How NIL value is calculated

An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Charlie, so the value shown here is a modeled estimate. See how NIL valuations work.

Charlie NIL FAQ

How much does Charlie Williams make in NIL?

Charlie Williams's 2026 estimated NIL value falls between $20K and $31K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.

Is that Charlie's salary or net worth?

No. The figure estimates what Charlie could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Charlie's net worth. The deals an athlete actually signs can differ from any estimate.

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