How much does Ace Theus make in NIL?
Wide Receiver · TCU Horned Frogs · Big 12
Theus is a true freshman receiver from Dallas who arrived from Duncanville, where he produced 1,190 all-purpose yards as a senior and caught 58 passes for 1,081 yards and 11 touchdowns as a junior. He was a three-star recruit rated the No. 118 wide receiver nationally by 247Sports. He also ran track, posting a 10.68 in the 100 meters, and enters 2026 competing for rotation snaps.
Estimated range as of August 2026. Modeled estimate, not a confirmed deal.
Modeled estimate · 12-month earning potential
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What is Ace Theus's NIL value?
As of August 2026, Ace Theus's estimated NIL value falls between $52K and $81K. Ace Theus is a wide receiver for the TCU Horned Frogs in the Big 12. Ace has about 22K followers across social media, led by 22K on Instagram, a core driver of football NIL value. Ace's figure is a modeled estimate based on audience, on-field role, market and sport.
| Sport | Football |
| Position | Wide Receiver |
| School | TCU Horned Frogs |
| Conference | Big 12 |
| Level | NCAA Division I (Power conference) |
Ace's social media following
Ace's public social presence is about ~22K followers on Instagram. Follower figures are approximate, as of August 2026.
NIL at TCU Horned Frogs
TCU's NIL operation moved in house earlier than most. The Horned Frogs' outside collective folded on July 31, 2025, with athlete payments now flowing through the athletic department under the House settlement's revenue sharing system, which allows roughly 20.5 million dollars in direct payments in its first year and more after that. TCU competes in the Big 12, where it won the league and reached the national title game in 2022, but its public NIL market is quiet: a 2026 roster review found no published valuations for current players, and the program has lost talent to bigger spenders, including quarterback Josh Hoover, who transferred to Indiana on a reported 2.5 million dollar deal.
How NIL value is calculated
An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Ace, so the value shown here is a modeled estimate. See how NIL valuations work.
Ace NIL FAQ
How much does Ace Theus make in NIL?
Ace Theus's 2026 estimated NIL value falls between $52K and $81K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.
Is that Ace's salary or net worth?
No. The figure estimates what Ace could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Ace's net worth. The deals an athlete actually signs can differ from any estimate.
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