How much does Zac Swanson make in NIL?

Defensive Lineman · Arizona State Sun Devils · Big 12

Swanson is a fifth-year defensive tackle and Texas transfer projected to start alongside C.J. Fite for Arizona State. He missed most of 2026 spring practice while working back from injury.

ClassFifth-year
Jersey#92
2026 roleProjected starter
HometownPhoenix, Ariz.
Estimated 2026 NIL valuation
$104K to $163K

Estimated range as of August 2026. Modeled estimate, not a confirmed deal.

Influence (social)12%
Exposure (program/market)28%
Performance38%
Brand & sport22%

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What is Zac Swanson's NIL value?

As of August 2026, Zac Swanson's estimated NIL value falls between $104K and $163K. Zac Swanson is a defensive lineman for the Arizona State Sun Devils in the Big 12. Zac's figure is a modeled estimate based on audience, on-field role, market and sport.

SportFootball
PositionDefensive Lineman
SchoolArizona State Sun Devils
ConferenceBig 12
LevelNCAA Division I (Power conference)

NIL at Arizona State Sun Devils

Arizona State plays football in the Big 12, and its NIL market expanded noticeably after the program won the 2024 conference title and reached the College Football Playoff. Donor-driven NIL activity has centered on the Sun Angel Collective, while the Phoenix metro area gives athletes one of the larger local endorsement markets in the conference. Like other power-conference schools, Arizona State can now pay athletes directly under the House settlement, with a school-wide cap of about $20.5 million in the first year that increases over time, and third-party deals continue on top of that. Public valuation data for individual Sun Devils remains limited, so most published figures for the roster are estimates rather than reported contracts.

How NIL value is calculated

An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Zac, so the value shown here is a modeled estimate. See how NIL valuations work.

Zac NIL FAQ

How much does Zac Swanson make in NIL?

Zac Swanson's 2026 estimated NIL value falls between $104K and $163K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.

Is that Zac's salary or net worth?

No. The figure estimates what Zac could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Zac's net worth. The deals an athlete actually signs can differ from any estimate.

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