How much does Ty Hawkins make in NIL?
Quarterback · SMU Mustangs · ACC
Hawkins, a redshirt freshman from San Antonio who played his high school football at IMG Academy in Florida, is positioned as SMU's No. 2 quarterback for 2026 and the likely successor to Kevin Jennings. Jennings returns for a third year as the starter after throwing for 3,641 yards in 2025, so Hawkins projects as the primary backup while continuing to develop behind him.
Estimated range as of August 2026. Modeled estimate, not a confirmed deal.
Modeled estimate · 12-month earning potential
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What is Ty Hawkins's NIL value?
As of August 2026, Ty Hawkins's estimated NIL value falls between $104K and $163K. Ty Hawkins is a quarterback for the SMU Mustangs in the ACC. Ty has about 15K followers across social media, led by 15K on Instagram, a core driver of football NIL value. Ty's figure is a modeled estimate based on audience, on-field role, market and sport.
| Sport | Football |
| Position | Quarterback |
| School | SMU Mustangs |
| Conference | ACC |
| Level | NCAA Division I (Power conference) |
Ty's social media following
Ty's public social presence is about ~15K followers on Instagram. Follower figures are approximate, as of August 2026.
NIL at SMU Mustangs
SMU joined the ACC in 2024 on unusual terms, agreeing to forgo conference media distributions for nine years and to cover the gap with donor money, a signal of how much Dallas wealth backs the program. That same donor base powers its NIL scene, anchored by the Boulevard Collective, which helped fund the roster that reached the College Football Playoff in the Mustangs' first ACC season. Under the 2025 House settlement, SMU can also share revenue directly with athletes, up to about 20.5 million dollars in the first year with the cap growing annually. Between institutional payments and one of the most committed booster networks in the sport, SMU operates a well funded NIL market for its size.
How NIL value is calculated
An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Ty, so the value shown here is a modeled estimate. See how NIL valuations work.
Ty NIL FAQ
How much does Ty Hawkins make in NIL?
Ty Hawkins's 2026 estimated NIL value falls between $104K and $163K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.
Is that Ty's salary or net worth?
No. The figure estimates what Ty could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Ty's net worth. The deals an athlete actually signs can differ from any estimate.
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