How much does Sterling Lockett make in NIL?
Wide Receiver · Kansas State Wildcats · Big 12
Sterling Lockett is a senior wide receiver on the 2026 Kansas State Wildcats football roster out of Leawood, Kan. and is competing for a spot in the Wildcats' two-deep this fall.
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What is Sterling Lockett's NIL value?
Sterling Lockett is a wide receiver for the Kansas State Wildcats in the Big 12. Sterling has about 7.5K followers across social media, led by 7.5K on Instagram, a core driver of football NIL value. Sterling's NIL value shown here is a modeled estimate based on audience, on-field role, market and sport; enter your email above to see the number and the full breakdown.
| Sport | Football |
| Position | Wide Receiver |
| School | Kansas State Wildcats |
| Conference | Big 12 |
| Level | NCAA Division I (Power conference) |
Sterling's social media following
| Platform | Followers (approx.) |
|---|---|
| ~7.5K |
That's about 7.5K followers in all. Follower figures are approximate and were last updated August 2026.
How NIL value is calculated
An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. Where a public figure exists, we sense-check against it (Estimate (On3 does not publicly disclose a figure)). See how NIL valuations work.
Players with a similar NIL profile
Other football players whose estimated NIL value lands in a similar range. Open any profile to see how its valuation breaks down.
- Cincere Johnson (Linebacker, Ohio State Buckeyes)
- Tyler Atkinson (Linebacker, Texas Longhorns)
- Taylor Tatum (Safety, Michigan Wolverines)
- Dylan Purter (Defensive Back, Florida Gators)
Sterling NIL FAQ
How much does Sterling Lockett make in NIL?
Sterling Lockett's 2026 NIL value on HowMuchNIL is a modeled estimate of 12-month name, image and likeness earning potential. Enter your email on this page to unlock the exact figure, the likely range, and the full breakdown. It is an estimate of earning potential, not a confirmed salary.
What is Sterling Lockett's NIL value based on?
Four factors: audience (social reach and engagement), on-field performance and role, school and market size, and the sport and position. Sterling has about 7.5K followers across social media.
What team does Sterling Lockett play for?
Sterling Lockett plays wide receiver for the Kansas State Wildcats in the Big 12.
Does Sterling Lockett have NIL deals?
The number shown is an estimate of Sterling's 12-month NIL earning potential, not a list of signed contracts. The deals an athlete actually signs can differ from any estimate.
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