How much does Cincere Johnson make in NIL?

Linebacker · Ohio State Buckeyes · Big Ten

Johnson is a freshman linebacker from Cleveland who arrived as a four-star prospect and the No. 1-ranked player in Ohio. He posted three straight 100-tackle seasons at Glenville, including 205 tackles, 41 tackles for loss and 8.5 sacks as a junior, when he was named Cleveland.com Defensive Player of the Year. He added 112 tackles as a senior, earned first-team All-Ohio honors and was a Mr. Football finalist in Ohio.

ClassFreshman
Jersey#20
2026 roleRotation / two-deep candidate
HometownCleveland, Ohio
Estimated 2026 NIL valuation
$57K to $89K

Estimated range as of August 2026. Modeled estimate, not a confirmed deal.

Influence (social)12%
Exposure (program/market)28%
Performance38%
Brand & sport22%

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What is Cincere Johnson's NIL value?

As of August 2026, Cincere Johnson's estimated NIL value falls between $57K and $89K. Cincere Johnson is a linebacker for the Ohio State Buckeyes in the Big Ten. Cincere's figure is a modeled estimate based on audience, on-field role, market and sport.

SportFootball
PositionLinebacker
SchoolOhio State Buckeyes
ConferenceBig Ten
LevelNCAA Division I (Power conference)

NIL at Ohio State Buckeyes

Ohio State runs one of the biggest NIL operations in the country. Athletic department leadership publicly acknowledged that the 2024 national championship roster cost roughly $20 million in NIL support, a figure that became a benchmark for football spending. Donor money has flowed through major collectives including THE Foundation and The 1870 Society, and since the 2025 House settlement the school can also pay athletes directly, up to about $20.5 million departmentwide in year one with the cap rising annually. With one of the largest athletic budgets and fanbases in college sports, Ohio State can fund both layers fully, and Buckeye football players are regulars near the top of national NIL valuation rankings.

How NIL value is calculated

An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Cincere, so the value shown here is a modeled estimate. See how NIL valuations work.

Cincere NIL FAQ

How much does Cincere Johnson make in NIL?

Cincere Johnson's 2026 estimated NIL value falls between $57K and $89K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.

Is that Cincere's salary or net worth?

No. The figure estimates what Cincere could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Cincere's net worth. The deals an athlete actually signs can differ from any estimate.

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