How much does Sam Yoon make in NIL?

Offensive Lineman · UCLA Bruins · Big Ten

Yoon chose UCLA in the 2022 class out of Loyola High School in Los Angeles, picking the Bruins over USC, California and Notre Dame. The Pasadena native has appeared in 24 games with 20 starts, all at center, and enters 2026 as a fifth-year senior wearing No. 64 at 6-5 and 315 pounds. He is among the few returning linemen on a heavily rebuilt front.

ClassRedshirt senior
Jersey#64
2026 roleRotation / two-deep candidate
HometownPasadena, Calif.
Estimated 2026 NIL valuation
$41K to $64K

Estimated range as of August 2026. Modeled estimate, not a confirmed deal.

Influence (social)12%
Exposure (program/market)28%
Performance38%
Brand & sport22%

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What is Sam Yoon's NIL value?

As of August 2026, Sam Yoon's estimated NIL value falls between $41K and $64K. Sam Yoon is a offensive lineman for the UCLA Bruins in the Big Ten. Sam's figure is a modeled estimate based on audience, on-field role, market and sport.

SportFootball
PositionOffensive Lineman
SchoolUCLA Bruins
ConferenceBig Ten
LevelNCAA Division I (Power conference)

NIL at UCLA Bruins

UCLA entered the Big Ten in 2024, trading regional Pac-12 revenue for the richest media deal in college sports, and its NIL market reflects both the Los Angeles setting and the program's rebuilding state. Quarterback Nico Iamaleava, the roster's headline name, carries a reported figure around 2 million dollars, unusual specificity in a market where most compensation is never disclosed. Beyond a handful of stars, published valuations for Bruins players are sparse, so most estimates are modeled. Under the 2025 House settlement UCLA can pay athletes directly, roughly 20.5 million dollars across sports in year one with the cap climbing annually. Basketball tradition and entertainment industry proximity give UCLA NIL reach beyond football.

How NIL value is calculated

An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Sam, so the value shown here is a modeled estimate. See how NIL valuations work.

Sam NIL FAQ

How much does Sam Yoon make in NIL?

Sam Yoon's 2026 estimated NIL value falls between $41K and $64K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.

Is that Sam's salary or net worth?

No. The figure estimates what Sam could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Sam's net worth. The deals an athlete actually signs can differ from any estimate.

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