How much does Matt Henderson make in NIL?

Tight End · Virginia Tech Hokies · ACC

Henderson is a redshirt freshman tight end who came to Virginia Tech from Penn State, joining the wave of Nittany Lions who followed head coach James Franklin. A Powhatan, Va. native who played at Powhatan High School, he is listed at 6-foot-5, 252 pounds wearing No. 44. He sits behind veterans Benji Gosnell and Luke Reynolds in a deep 2026 tight end room.

ClassRedshirt freshman
Jersey#44
2026 roleRotation / two-deep candidate
HometownPowhatan, Va.
Estimated 2026 NIL valuation
$39K to $61K

Estimated range as of August 2026. Modeled estimate, not a confirmed deal.

Influence (social)12%
Exposure (program/market)28%
Performance38%
Brand & sport22%

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What is Matt Henderson's NIL value?

As of August 2026, Matt Henderson's estimated NIL value falls between $39K and $61K. Matt Henderson is a tight end for the Virginia Tech Hokies in the ACC. Matt's figure is a modeled estimate based on audience, on-field role, market and sport.

SportFootball
PositionTight End
SchoolVirginia Tech Hokies
ConferenceACC
LevelNCAA Division I (Power conference)

NIL at Virginia Tech Hokies

Virginia Tech's NIL market rests on one of the ACC's most devoted fanbases, with Lane Stadium football the clear center of gravity. The Hokies compete in a league whose media revenue trails the Big Ten and SEC, which puts a premium on donor participation, and the program shares its home state donor pool with Virginia. Under the 2025 House settlement, Virginia Tech can pay athletes directly through revenue sharing, capped around 20.5 million dollars across sports in the first year and increasing annually, with third party NIL deals continuing alongside. Published valuations for individual Hokies are rare, so most figures for the roster are modeled estimates. Basketball and other sports draw support, but football drives the NIL economy in Blacksburg.

How NIL value is calculated

An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Matt, so the value shown here is a modeled estimate. See how NIL valuations work.

Matt NIL FAQ

How much does Matt Henderson make in NIL?

Matt Henderson's 2026 estimated NIL value falls between $39K and $61K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.

Is that Matt's salary or net worth?

No. The figure estimates what Matt could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Matt's net worth. The deals an athlete actually signs can differ from any estimate.

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