How much does King Miller make in NIL?
Running Back · USC Trojans · Big Ten
Miller broke through in 2025 as a walk-on running back, rushing for 972 yards and eight touchdowns on 156 carries with seven starts across 13 games. The Calabasas, Calif. native ran for 158 yards against Michigan and 129 against Nebraska, earned All-Big Ten honorable mention, was named a Burlsworth Trophy semifinalist and made The Athletic's Freshman All-America second team. He returns as a redshirt sophomore.
Estimated range as of August 2026. Modeled estimate, not a confirmed deal.
Modeled estimate · 12-month earning potential
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What is King Miller's NIL value?
As of August 2026, King Miller's estimated NIL value falls between $59K and $93K. King Miller is a running back for the USC Trojans in the Big Ten. King has about 9.4K followers across social media, led by 9.4K on Instagram, a core driver of football NIL value. King's figure is a modeled estimate based on audience, on-field role, market and sport.
| Sport | Football |
| Position | Running Back |
| School | USC Trojans |
| Conference | Big Ten |
| Level | NCAA Division I (Power conference) |
King's social media following
King's public social presence is about ~9.4K followers on Instagram. Follower figures are approximate, as of August 2026.
NIL at USC Trojans
USC brings one of college football's biggest brands to a Big Ten NIL market. The Trojans joined the league in 2024, and their collective operation, House of Victory, organizes donor backed deals for athletes in the second largest media market in the country. Los Angeles gives USC athletes commercial opportunities most college towns cannot offer, from entertainment crossovers to national ad work, and the school's basketball and Olympic sports rosters share in that reach. Under the 2025 House settlement USC can also pay athletes directly, roughly 20.5 million dollars across sports in the first year, growing annually. The combination of market, brand, and Big Ten revenue keeps USC among the strongest NIL platforms in the sport.
How NIL value is calculated
An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for King, so the value shown here is a modeled estimate. See how NIL valuations work.
King NIL FAQ
How much does King Miller make in NIL?
King Miller's 2026 estimated NIL value falls between $59K and $93K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.
Is that King's salary or net worth?
No. The figure estimates what King could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not King's net worth. The deals an athlete actually signs can differ from any estimate.
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