How much does Josh Horton make in NIL?

Defensive Lineman · Georgia Bulldogs · SEC

Horton is a redshirt junior defensive lineman from Atlanta who transferred to Georgia from Miami in the summer of 2025 and played all 14 games in his first season. He made 11 tackles with six quarterback pressures and a game-sealing pass breakup against Ole Miss. He signed out of Langston Hughes High as a composite four-star recruit after a 123-tackle senior season on a state title team.

ClassRedshirt junior
Jersey#81
2026 roleRotation / two-deep candidate
HometownAtlanta, Ga.
Estimated 2026 NIL valuation
$56K to $88K

Estimated range as of August 2026. Modeled estimate, not a confirmed deal.

Influence (social)12%
Exposure (program/market)28%
Performance38%
Brand & sport22%

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What is Josh Horton's NIL value?

As of August 2026, Josh Horton's estimated NIL value falls between $56K and $88K. Josh Horton is a defensive lineman for the Georgia Bulldogs in the SEC. Josh's figure is a modeled estimate based on audience, on-field role, market and sport.

SportFootball
PositionDefensive Lineman
SchoolGeorgia Bulldogs
ConferenceSEC
LevelNCAA Division I (Power conference)

NIL at Georgia Bulldogs

Georgia restructured its NIL operation as the revenue-sharing era began. Its original donor collective, the Classic City Collective, shut down, and in June 2025 the athletic association partnered with Learfield Impact to run a unified in-house NIL agency for Bulldog athletes, later adding a third-party initiative called Glory Glory. Under the House settlement Georgia shares revenue directly with athletes, subject to the cap of about $20.5 million in year one that rises annually, and football, a two-time national champion earlier this decade, receives the largest allocation. Georgia's enormous fanbase and Atlanta's corporate market support substantial third-party deals on top of school payments, though the program discloses few individual figures.

How NIL value is calculated

An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Josh, so the value shown here is a modeled estimate. See how NIL valuations work.

Josh NIL FAQ

How much does Josh Horton make in NIL?

Josh Horton's 2026 estimated NIL value falls between $56K and $88K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.

Is that Josh's salary or net worth?

No. The figure estimates what Josh could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Josh's net worth. The deals an athlete actually signs can differ from any estimate.

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