How much does Jonathan Echols make in NIL?
Tight End · Auburn Tigers · SEC
Echols is a sophomore tight end from Franklin, Georgia who transferred to Auburn after two seasons at South Florida and projects into the tight end rotation in 2026. He played 12 games with seven starts for the Bulls, totaling 10 receptions for 168 yards and four touchdowns, with nine catches, 109 yards and three scores coming in 2025 after he redshirted in 2024. A four-star recruit, Echols attended IMG Academy and earlier played quarterback, receiver and defensive end at Heard County High School.
Estimated range as of August 2026. Modeled estimate, not a confirmed deal.
Modeled estimate · 12-month earning potential
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What is Jonathan Echols's NIL value?
As of August 2026, Jonathan Echols's estimated NIL value falls between $144K and $225K. Jonathan Echols is a tight end for the Auburn Tigers in the SEC. Jonathan has about 5.8K followers across social media, led by 5.8K on Instagram, a core driver of football NIL value. Jonathan's figure is a modeled estimate based on audience, on-field role, market and sport.
| Sport | Football |
| Position | Tight End |
| School | Auburn Tigers |
| Conference | SEC |
| Level | NCAA Division I (Power conference) |
Jonathan's social media following
Jonathan's public social presence is about ~5.8K followers on Instagram. Follower figures are approximate, as of August 2026.
NIL at Auburn Tigers
Auburn operates in the SEC with major NIL commitments in both football and men's basketball, an unusual dual emphasis among Southern football schools. Its primary donor collective has been On To Victory, and the program's passionate statewide fanbase supports a deal market larger than the Auburn-Opelika area alone would suggest. With the House settlement in effect since 2025, the athletic department can pay athletes directly up to a cap that started near $20.5 million and rises each year, while outside endorsements continue separately. Football commands the biggest valuations on campus, but basketball's sustained national success has kept its roster well funded too. Individual Auburn deal terms are rarely made public, so most published figures are estimates.
How NIL value is calculated
An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Jonathan, so the value shown here is a modeled estimate. See how NIL valuations work.
Jonathan NIL FAQ
How much does Jonathan Echols make in NIL?
Jonathan Echols's 2026 estimated NIL value falls between $144K and $225K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.
Is that Jonathan's salary or net worth?
No. The figure estimates what Jonathan could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Jonathan's net worth. The deals an athlete actually signs can differ from any estimate.
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