How much does Isaiah Rubin make in NIL?

Safety · USC Trojans · Big Ten

Rubin appeared in all 13 games as a redshirt freshman in 2025, playing mostly on special teams and recording five tackles with a fumble recovery. A consensus four-star recruit out of Los Alamitos High School, the Long Beach, Calif. native grew up following the Trojans and signed with USC on National Signing Day. He is a redshirt sophomore competing for defensive back snaps.

ClassRedshirt sophomore
Jersey#38
2026 roleRotation / two-deep candidate
HometownLong Beach, Calif.
Estimated 2026 NIL valuation
$54K to $84K

Estimated range as of August 2026. Modeled estimate, not a confirmed deal.

Influence (social)12%
Exposure (program/market)28%
Performance38%
Brand & sport22%

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What is Isaiah Rubin's NIL value?

As of August 2026, Isaiah Rubin's estimated NIL value falls between $54K and $84K. Isaiah Rubin is a safety for the USC Trojans in the Big Ten. Isaiah's figure is a modeled estimate based on audience, on-field role, market and sport.

SportFootball
PositionSafety
SchoolUSC Trojans
ConferenceBig Ten
LevelNCAA Division I (Power conference)

NIL at USC Trojans

USC brings one of college football's biggest brands to a Big Ten NIL market. The Trojans joined the league in 2024, and their collective operation, House of Victory, organizes donor backed deals for athletes in the second largest media market in the country. Los Angeles gives USC athletes commercial opportunities most college towns cannot offer, from entertainment crossovers to national ad work, and the school's basketball and Olympic sports rosters share in that reach. Under the 2025 House settlement USC can also pay athletes directly, roughly 20.5 million dollars across sports in the first year, growing annually. The combination of market, brand, and Big Ten revenue keeps USC among the strongest NIL platforms in the sport.

How NIL value is calculated

An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Isaiah, so the value shown here is a modeled estimate. See how NIL valuations work.

Isaiah NIL FAQ

How much does Isaiah Rubin make in NIL?

Isaiah Rubin's 2026 estimated NIL value falls between $54K and $84K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.

Is that Isaiah's salary or net worth?

No. The figure estimates what Isaiah could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Isaiah's net worth. The deals an athlete actually signs can differ from any estimate.

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