How much did Garrett Nussmeier make in NIL?

What was Garrett Nussmeier's NIL value?

As of August 2026, Garrett Nussmeier's estimated NIL value falls between $3.0M and $4.6M. Garrett Nussmeier is a former LSU Tigers quarterback, now with Kansas City Chiefs (NFL). Garrett has about 106K followers across social media, led by 106K on Instagram, a core driver of football NIL value. Garrett's figure reflects publicly reported figures, per On3 NIL Valuations (2026).

Garrett's social media following

Garrett's public social presence is about ~106K followers on Instagram. Follower figures are approximate, as of August 2026.

NIL at LSU Tigers

LSU operates one of the larger NIL markets in the SEC, supported by the Bayou Traditions collective and a Baton Rouge fanbase that funds championship-level rosters in football, baseball, and women's sports. LSU is also unusual in that some of its biggest NIL earners have been women athletes in gymnastics and basketball. Under the 2025 House settlement, the school can additionally share revenue with athletes directly, up to about $20.5 million in the first year with the cap rising annually. Public valuation estimates for LSU players can diverge sharply; linebacker Whit Weeks was valued anywhere from roughly $451,000 to $1.8 million by different services, a reminder that published NIL figures are estimates rather than contracts.

How NIL value is calculated

An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. Where a public figure exists, we sense-check against it; this valuation is anchored to On3 NIL Valuations (2026). See how NIL valuations work.

Garrett NIL FAQ