How much does Eli Holstein make in NIL?

Quarterback · Virginia Cavaliers · ACC

Holstein is Virginia's backup quarterback after transferring from Pitt, where he threw for 1,081 yards and 12 touchdowns in eight games in 2025. He tied a Pitt freshman record with 17 touchdown passes in 2024 and began his career at Alabama.

ClassSenior
Jersey#10
2026 roleProjected starter
HometownZachary, La.
Estimated 2026 NIL valuation
$312K to $488K

Estimated range as of August 2026. Modeled estimate, not a confirmed deal.

Influence (social)12%
Exposure (program/market)28%
Performance38%
Brand & sport22%

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What is Eli Holstein's NIL value?

As of August 2026, Eli Holstein's estimated NIL value falls between $312K and $488K. Eli Holstein is a quarterback for the Virginia Cavaliers in the ACC. Eli's figure is a modeled estimate based on audience, on-field role, market and sport.

SportFootball
PositionQuarterback
SchoolVirginia Cavaliers
ConferenceACC
LevelNCAA Division I (Power conference)

NIL at Virginia Cavaliers

Virginia's NIL structure runs through Cav Futures, the collective founded in 2023 to organize donor support for Cavaliers athletes, with football and a historically strong basketball program as its main clients. The program's public NIL footprint is small: a 2026 review of the football roster found no published player level valuations, so figures for Virginia athletes are modeled rather than reported. The ACC provides power conference standing and media revenue, and the 2025 House settlement lets the school pay athletes directly, about 20.5 million dollars across sports in year one with the cap rising annually. Reporting around Virginia's recent transfer portal classes described increased roster investment, though the school discloses little about how money is allocated.

How NIL value is calculated

An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Eli, so the value shown here is a modeled estimate. See how NIL valuations work.

Eli NIL FAQ

How much does Eli Holstein make in NIL?

Eli Holstein's 2026 estimated NIL value falls between $312K and $488K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.

Is that Eli's salary or net worth?

No. The figure estimates what Eli could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Eli's net worth. The deals an athlete actually signs can differ from any estimate.

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