How much does Donovan Haslam make in NIL?

Offensive Lineman · Tennessee Volunteers · SEC

Haslam joins Tennessee for a fifth year after playing the 2025 season at West Virginia and the 2022 through 2024 seasons at Austin Peay. He has appeared in 36 games with 14 starts across 1,205 offensive snaps and has allowed one sack in his career, starting the final five games at left guard for the Mountaineers. The Perry, Georgia native is expected to be part of the guard rotation.

ClassRedshirt senior
Jersey#69
2026 roleRotation / two-deep candidate
HometownPerry, Ga.
Estimated 2026 NIL valuation
$45K to $70K

Estimated range as of August 2026. Modeled estimate, not a confirmed deal.

Influence (social)12%
Exposure (program/market)28%
Performance38%
Brand & sport22%

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What is Donovan Haslam's NIL value?

As of August 2026, Donovan Haslam's estimated NIL value falls between $45K and $70K. Donovan Haslam is a offensive lineman for the Tennessee Volunteers in the SEC. Donovan's figure is a modeled estimate based on audience, on-field role, market and sport.

SportFootball
PositionOffensive Lineman
SchoolTennessee Volunteers
ConferenceSEC
LevelNCAA Division I (Power conference)

NIL at Tennessee Volunteers

Tennessee runs one of the most aggressive NIL operations in the SEC. Spyre Sports Group, the collective that grew up around the program, was among the first in the country to organize football compensation at scale, and the athletic department was also early to fold athlete pay into its regular finances, adding a talent fee to football tickets to help cover revenue sharing under the 2025 House settlement. That settlement lets Tennessee pay athletes directly, about 20.5 million dollars across sports in year one with annual increases, most of it flowing to football. Between institutional money, an enormous fanbase, and an established collective, the Volunteers consistently rank among the biggest spenders in college football.

How NIL value is calculated

An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Donovan, so the value shown here is a modeled estimate. See how NIL valuations work.

Donovan NIL FAQ

How much does Donovan Haslam make in NIL?

Donovan Haslam's 2026 estimated NIL value falls between $45K and $70K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.

Is that Donovan's salary or net worth?

No. The figure estimates what Donovan could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Donovan's net worth. The deals an athlete actually signs can differ from any estimate.

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