How much does Mike Matthews make in NIL?
Wide Receiver · Tennessee Volunteers · SEC
Matthews is Tennessee's projected starting X receiver entering his junior season. The former blue-chip recruit out of Parkview High School in Lilburn, Ga., returns as one of the Vols' top perimeter targets.
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What is Mike Matthews's NIL value?
Mike Matthews is a wide receiver for the Tennessee Volunteers in the SEC. Mike has about 29K followers across social media, led by 29K on Instagram, a core driver of football NIL value. Mike's NIL value shown here is a modeled estimate based on audience, on-field role, market and sport; enter your email above to see the number and the full breakdown.
| Sport | Football |
| Position | Wide Receiver |
| School | Tennessee Volunteers |
| Conference | SEC |
| Level | NCAA Division I (Power conference) |
Mike's social media following
| Platform | Followers (approx.) |
|---|---|
| ~29K |
That's about 29K followers in all. Follower figures are approximate and were last updated July 2026.
How NIL value is calculated
An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. Where a public figure exists, we sense-check against it (Estimate (The NIL Standard 2026 roster valuation ~$1.0M; On3-linked reporting has cited a figure closer to $830K)). See how NIL valuations work.
Players with a similar NIL profile
Other football players whose estimated NIL value lands in a similar range. Open any profile to see how its valuation breaks down.
- Keisean Henderson (Quarterback, Houston Cougars)
- Husan Longstreet (Quarterback, LSU Tigers)
- Tavien St. Clair (Quarterback, Ohio State Buckeyes)
- Anthonie Knapp (Offensive Lineman, Notre Dame Fighting Irish)
Mike NIL FAQ
How much does Mike Matthews make in NIL?
Mike Matthews's 2026 NIL value on HowMuchNIL is a modeled estimate of 12-month name, image and likeness earning potential. Enter your email on this page to unlock the exact figure, the likely range, and the full breakdown. It is an estimate of earning potential, not a confirmed salary.
What is Mike Matthews's NIL value based on?
Four factors: audience (social reach and engagement), on-field performance and role, school and market size, and the sport and position. Mike has about 29K followers across social media.
What team does Mike Matthews play for?
Mike Matthews plays wide receiver for the Tennessee Volunteers in the SEC.
Does Mike Matthews have NIL deals?
The number shown is an estimate of Mike's 12-month NIL earning potential, not a list of signed contracts. The deals an athlete actually signs can differ from any estimate.
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