How much does DJ Broughton Jr. make in NIL?
Tight End · Auburn Tigers · SEC
Broughton is a freshman tight end from Mobile, Ala., who played at Mary G. Montgomery. He caught 32 passes for 497 yards and seven touchdowns as a senior and finished his prep career with 46 receptions for 751 yards and 11 scores. He was selected for the Alabama-Mississippi All-Star Classic and was the first commitment of the Alex Golesh era at Auburn.
Estimated range as of August 2026. Modeled estimate, not a confirmed deal.
Modeled estimate · 12-month earning potential
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What is DJ Broughton Jr.'s NIL value?
As of August 2026, DJ Broughton Jr.'s estimated NIL value falls between $22K and $35K. DJ Broughton Jr. is a tight end for the Auburn Tigers in the SEC. DJ's figure is a modeled estimate based on audience, on-field role, market and sport.
| Sport | Football |
| Position | Tight End |
| School | Auburn Tigers |
| Conference | SEC |
| Level | NCAA Division I (Power conference) |
NIL at Auburn Tigers
Auburn operates in the SEC with major NIL commitments in both football and men's basketball, an unusual dual emphasis among Southern football schools. Its primary donor collective has been On To Victory, and the program's passionate statewide fanbase supports a deal market larger than the Auburn-Opelika area alone would suggest. With the House settlement in effect since 2025, the athletic department can pay athletes directly up to a cap that started near $20.5 million and rises each year, while outside endorsements continue separately. Football commands the biggest valuations on campus, but basketball's sustained national success has kept its roster well funded too. Individual Auburn deal terms are rarely made public, so most published figures are estimates.
How NIL value is calculated
An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for DJ, so the value shown here is a modeled estimate. See how NIL valuations work.
DJ NIL FAQ
How much does DJ Broughton Jr. make in NIL?
DJ Broughton Jr.'s 2026 estimated NIL value falls between $22K and $35K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.
Is that DJ's salary or net worth?
No. The figure estimates what DJ could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not DJ's net worth. The deals an athlete actually signs can differ from any estimate.
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