How much does Dee Newsome make in NIL?

Cornerback · Purdue Boilermakers · Big Ten

Newsome is a junior defensive back from Tuscumbia, Alabama, who joined Purdue from Samford after beginning his career at Jacksonville State. He allowed a catch rate of 33.3 percent on 24 targets in 2025, second best in the FCS, and added 17 tackles and five pass breakups. Listed at 6-3, he arrives with two seasons of eligibility for a secondary that needed help.

ClassJunior
Jersey#29
2026 roleRotation / two-deep candidate
HometownTuscumbia, Ala.
Estimated 2026 NIL valuation
$51K to $80K

Estimated range as of August 2026. Modeled estimate, not a confirmed deal.

Influence (social)12%
Exposure (program/market)28%
Performance38%
Brand & sport22%

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What is Dee Newsome's NIL value?

As of August 2026, Dee Newsome's estimated NIL value falls between $51K and $80K. Dee Newsome is a cornerback for the Purdue Boilermakers in the Big Ten. Dee's figure is a modeled estimate based on audience, on-field role, market and sport.

SportFootball
PositionCornerback
SchoolPurdue Boilermakers
ConferenceBig Ten
LevelNCAA Division I (Power conference)

NIL at Purdue Boilermakers

Purdue's NIL market tilts toward basketball more than most Big Ten schools, a reflection of recent success that includes a run to the 2024 national championship game, and the Boilermaker Alliance collective raises money for athletes across sports. Football NIL spending is mid-tier for the conference, and relatively few Purdue football players show up in national valuation rankings, so estimates fill the gap. Like every Big Ten member, Purdue can now pay athletes directly under the House settlement, with the departmentwide cap starting near $20.5 million in 2025 and increasing each year, and conference media revenue makes meaningful funding realistic. West Lafayette is a small market, so alumni networks in Indianapolis and Chicago carry much of the endorsement weight.

How NIL value is calculated

An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Dee, so the value shown here is a modeled estimate. See how NIL valuations work.

Dee NIL FAQ

How much does Dee Newsome make in NIL?

Dee Newsome's 2026 estimated NIL value falls between $51K and $80K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.

Is that Dee's salary or net worth?

No. The figure estimates what Dee could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Dee's net worth. The deals an athlete actually signs can differ from any estimate.

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