How much does Carter Smith make in NIL?
Quarterback · Wisconsin Badgers · Big Ten
Carter Smith is a redshirt freshman quarterback on the 2026 Wisconsin Badgers football roster out of Fort Myers, Fla. and is competing for a spot in the Badgers' two-deep this fall.
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What is Carter Smith's NIL value?
Carter Smith is a quarterback for the Wisconsin Badgers in the Big Ten. Carter has about 6.9K followers across social media, led by 6.9K on Instagram, a core driver of football NIL value. Carter's NIL value shown here is a modeled estimate based on audience, on-field role, market and sport; enter your email above to see the number and the full breakdown.
| Sport | Football |
| Position | Quarterback |
| School | Wisconsin Badgers |
| Conference | Big Ten |
| Level | NCAA Division I (Power conference) |
Carter's social media following
| Platform | Followers (approx.) |
|---|---|
| ~6.9K |
That's about 6.9K followers in all. Follower figures are approximate and were last updated July 2026.
How NIL value is calculated
An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. Where a public figure exists, we sense-check against it (Estimate (On3 does not publicly disclose a figure)). See how NIL valuations work.
Players with a similar NIL profile
Other football players whose estimated NIL value lands in a similar range. Open any profile to see how its valuation breaks down.
- Justyn Martin (Quarterback, Ohio State Buckeyes)
- Karle "KJ" Lacey Jr. (Quarterback, Texas Longhorns)
- London Simmons (Defensive Lineman, Alabama Crimson Tide)
- Danny O'Neil (Quarterback, Wisconsin Badgers)
Carter NIL FAQ
How much does Carter Smith make in NIL?
Carter Smith's 2026 NIL value on HowMuchNIL is a modeled estimate of 12-month name, image and likeness earning potential. Enter your email on this page to unlock the exact figure, the likely range, and the full breakdown. It is an estimate of earning potential, not a confirmed salary.
What is Carter Smith's NIL value based on?
Four factors: audience (social reach and engagement), on-field performance and role, school and market size, and the sport and position. Carter has about 6.9K followers across social media.
What team does Carter Smith play for?
Carter Smith plays quarterback for the Wisconsin Badgers in the Big Ten.
Does Carter Smith have NIL deals?
The number shown is an estimate of Carter's 12-month NIL earning potential, not a list of signed contracts. The deals an athlete actually signs can differ from any estimate.
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