How much does Brandon Craddock make in NIL?
Linebacker · Arizona Wildcats · Big 12
Craddock is a redshirt senior linebacker from Phoenix who played at Sandra Day O'Connor High School, where he was a three-year varsity starter with 350 career tackles, including 119 with 16 tackles for loss as a senior, and was named 2021 Southwest Region player of the year. He has earned Pac-12 and Big 12 fall academic honor roll recognition.
Estimated range as of August 2026. Modeled estimate, not a confirmed deal.
Modeled estimate · 12-month earning potential
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What is Brandon Craddock's NIL value?
As of August 2026, Brandon Craddock's estimated NIL value falls between $7K and $11K. Brandon Craddock is a linebacker for the Arizona Wildcats in the Big 12. Brandon's figure is a modeled estimate based on audience, on-field role, market and sport.
| Sport | Football |
| Position | Linebacker |
| School | Arizona Wildcats |
| Conference | Big 12 |
| Level | NCAA Division I (Power conference) |
NIL at Arizona Wildcats
Arizona moved from the Pac-12 to the Big 12 in 2024 and fields both a power-conference football program and one of the sport's traditional men's basketball brands, so its NIL spending has historically tilted toward basketball more than at most football schools. Donor support has flowed through the Friends of Wilbur and Wilma collective, and the Tucson market is modest, so larger deals often come from national rather than local brands. Under the 2025 House settlement, Arizona can share revenue directly with athletes, about $20.5 million across the department in year one and growing annually, split among football, basketball and other sports. Third-party NIL deals remain separate from that cap, and few individual Wildcat figures are publicly disclosed.
How NIL value is calculated
An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Brandon, so the value shown here is a modeled estimate. See how NIL valuations work.
Brandon NIL FAQ
How much does Brandon Craddock make in NIL?
Brandon Craddock's 2026 estimated NIL value falls between $7K and $11K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.
Is that Brandon's salary or net worth?
No. The figure estimates what Brandon could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Brandon's net worth. The deals an athlete actually signs can differ from any estimate.
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