How much does Ben Lumsden make in NIL?

Outfielder · West Virginia Mountaineers · Big 12

Lumsden, a senior outfielder from Simpsonville, South Carolina, hit .258 with seven doubles, three home runs, 20 RBI and 19 walks over 39 games and 21 starts in 2026, reaching base at a .385 clip. He made the Morgantown Regional All-Tournament Team and Academic All-Big 12, went 3-for-5 with two home runs and five RBI against Cal Poly in the Super Regional, and became West Virginia's career postseason RBI leader with 22. He transferred in from UT Arlington.

Estimated 2026 NIL valuation
$64K to $100K

Estimated range as of August 2026. Modeled estimate, not a confirmed deal.

Influence (social)12%
Exposure (program/market)28%
Performance38%
Brand & sport22%

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What is Ben Lumsden's NIL value?

As of August 2026, Ben Lumsden's estimated NIL value falls between $64K and $100K. Ben Lumsden is a outfielder for the West Virginia Mountaineers in the Big 12. Ben's figure is a modeled estimate based on audience, on-field role, market and sport.

SportBaseball
PositionOutfielder
SchoolWest Virginia Mountaineers
ConferenceBig 12
LevelNCAA Division I (Power conference)

NIL at West Virginia Mountaineers

West Virginia enjoys an NIL advantage many bigger schools lack: it is the only major program in its state, with no professional teams competing for fan attention or sponsor dollars. Country Roads Trust, the primary collective, channels that statewide loyalty into deals for Mountaineers athletes in football, basketball, and other sports. The program competes in the Big 12, whose media revenue keeps it on power conference footing. Since the 2025 House settlement, West Virginia can share revenue directly with athletes, up to about 20.5 million dollars in the first year and rising each season. Individual valuations for most Mountaineers are not publicly reported, so figures for the roster lean on modeled estimates rather than disclosed contracts.

How NIL value is calculated

An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Ben, so the value shown here is a modeled estimate. See how NIL valuations work.

Ben NIL FAQ

How much does Ben Lumsden make in NIL?

Ben Lumsden's 2026 estimated NIL value falls between $64K and $100K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.

Is that Ben's salary or net worth?

No. The figure estimates what Ben could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Ben's net worth. The deals an athlete actually signs can differ from any estimate.

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