How much does Kewan Lacy make in NIL?
Running Back · Ole Miss Rebels · SEC
Lacy is Ole Miss's returning starting running back after rushing for 1,567 yards and 24 touchdowns in 2025, leading the FBS in carries and the SEC in rushing scores. The Missouri transfer earned second-team AP All-America honors and signed an NIL partnership with Q-Collar.
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What is Kewan Lacy's NIL value?
Kewan Lacy is a running back for the Ole Miss Rebels in the SEC. Kewan has about 160K followers across social media, led by 160K on Instagram, a core driver of football NIL value. Kewan's NIL value shown here is a modeled estimate based on audience, on-field role, market and sport; enter your email above to see the number and the full breakdown.
| Sport | Football |
| Position | Running Back |
| School | Ole Miss Rebels |
| Conference | SEC |
| Level | NCAA Division I (Power conference) |
Kewan's social media following
| Platform | Followers (approx.) |
|---|---|
| ~160K |
That's about 160K followers in all. Follower figures are approximate and were last updated July 2026.
How NIL value is calculated
An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. Where a public figure exists, we sense-check against it (Estimate (On3 NIL valuation ~$1M, widely cited when he signed his Q-Collar deal; deal terms not disclosed)). See how NIL valuations work.
Players with a similar NIL profile
Other football players whose estimated NIL value lands in a similar range. Open any profile to see how its valuation breaks down.
- Keisean Henderson (Quarterback, Houston Cougars)
- Husan Longstreet (Quarterback, LSU Tigers)
- Tavien St. Clair (Quarterback, Ohio State Buckeyes)
- Anthonie Knapp (Offensive Lineman, Notre Dame Fighting Irish)
Kewan NIL FAQ
How much does Kewan Lacy make in NIL?
Kewan Lacy's 2026 NIL value on HowMuchNIL is a modeled estimate of 12-month name, image and likeness earning potential. Enter your email on this page to unlock the exact figure, the likely range, and the full breakdown. It is an estimate of earning potential, not a confirmed salary.
What is Kewan Lacy's NIL value based on?
Four factors: audience (social reach and engagement), on-field performance and role, school and market size, and the sport and position. Kewan has about 160K followers across social media.
What team does Kewan Lacy play for?
Kewan Lacy plays running back for the Ole Miss Rebels in the SEC.
Does Kewan Lacy have NIL deals?
The number shown is an estimate of Kewan's 12-month NIL earning potential, not a list of signed contracts. The deals an athlete actually signs can differ from any estimate.
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