How much does Justin Williams make in NIL?
Linebacker · Georgia Bulldogs · SEC
Justin Williams, a junior inside linebacker from Conroe, Texas, was a five-star recruit at Oak Ridge High School, rated the No. 1 linebacker and a top-10 overall prospect in the 2024 class. After playing behind CJ Allen for two seasons, he stepped into a leadership role during 2026 spring practice and is projected to start alongside Chris Cole and Raylen Wilson in one of the most talented inside linebacker groups in the SEC.
Estimated range as of August 2026. Modeled estimate, not a confirmed deal.
Modeled estimate · 12-month earning potential
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What is Justin Williams's NIL value?
As of August 2026, Justin Williams's estimated NIL value falls between $120K and $188K. Justin Williams is a linebacker for the Georgia Bulldogs in the SEC. Justin has about 13K followers across social media, led by 13K on Instagram, a core driver of football NIL value. Justin's figure is a modeled estimate based on audience, on-field role, market and sport.
| Sport | Football |
| Position | Linebacker |
| School | Georgia Bulldogs |
| Conference | SEC |
| Level | NCAA Division I (Power conference) |
Justin's social media following
Justin's public social presence is about ~13K followers on Instagram. Follower figures are approximate, as of August 2026.
NIL at Georgia Bulldogs
Georgia restructured its NIL operation as the revenue-sharing era began. Its original donor collective, the Classic City Collective, shut down, and in June 2025 the athletic association partnered with Learfield Impact to run a unified in-house NIL agency for Bulldog athletes, later adding a third-party initiative called Glory Glory. Under the House settlement Georgia shares revenue directly with athletes, subject to the cap of about $20.5 million in year one that rises annually, and football, a two-time national champion earlier this decade, receives the largest allocation. Georgia's enormous fanbase and Atlanta's corporate market support substantial third-party deals on top of school payments, though the program discloses few individual figures.
How NIL value is calculated
An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Justin, so the value shown here is a modeled estimate. See how NIL valuations work.
Justin NIL FAQ
How much does Justin Williams make in NIL?
Justin Williams's 2026 estimated NIL value falls between $120K and $188K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.
Is that Justin's salary or net worth?
No. The figure estimates what Justin could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Justin's net worth. The deals an athlete actually signs can differ from any estimate.
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