How much does John Hurley make in NIL?
Safety · LSU Tigers · SEC
Hurley is a graduate defensive back from Vienna, Va. who joined LSU after four seasons at Virginia, where he was listed at safety before moving to cornerback. He was a first team all state defensive back and kick returner at James Madison High School and earned ACC academic honor roll recognition in 2022-23 and 2023-24. He arrives with limited game experience and projects as secondary and special teams depth.
Estimated range as of August 2026. Modeled estimate, not a confirmed deal.
Modeled estimate · 12-month earning potential
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What is John Hurley's NIL value?
As of August 2026, John Hurley's estimated NIL value falls between $49K and $76K. John Hurley is a safety for the LSU Tigers in the SEC. John's figure is a modeled estimate based on audience, on-field role, market and sport.
| Sport | Football |
| Position | Safety |
| School | LSU Tigers |
| Conference | SEC |
| Level | NCAA Division I (Power conference) |
NIL at LSU Tigers
LSU operates one of the larger NIL markets in the SEC, supported by the Bayou Traditions collective and a Baton Rouge fanbase that funds championship-level rosters in football, baseball, and women's sports. LSU is also unusual in that some of its biggest NIL earners have been women athletes in gymnastics and basketball. Under the 2025 House settlement, the school can additionally share revenue with athletes directly, up to about $20.5 million in the first year with the cap rising annually. Public valuation estimates for LSU players can diverge sharply; linebacker Whit Weeks was valued anywhere from roughly $451,000 to $1.8 million by different services, a reminder that published NIL figures are estimates rather than contracts.
How NIL value is calculated
An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for John, so the value shown here is a modeled estimate. See how NIL valuations work.
John NIL FAQ
How much does John Hurley make in NIL?
John Hurley's 2026 estimated NIL value falls between $49K and $76K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.
Is that John's salary or net worth?
No. The figure estimates what John could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not John's net worth. The deals an athlete actually signs can differ from any estimate.
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