How much does Jay Williams make in NIL?
Long Snapper · Alabama Crimson Tide · SEC
Williams is a junior long snapper from Ringgold, Georgia, who played at Heritage High School. He appeared in two games as a backup in 2024, entering late at snapper against Western Kentucky for his first collegiate action and also playing at Mercer, then handled snapping duties late in the 2025 Eastern Illinois game.
Estimated range as of August 2026. Modeled estimate, not a confirmed deal.
Modeled estimate · 12-month earning potential
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What is Jay Williams's NIL value?
As of August 2026, Jay Williams's estimated NIL value falls between $4K and $6K. Jay Williams is a long snapper for the Alabama Crimson Tide in the SEC. Jay's figure is a modeled estimate based on audience, on-field role, market and sport.
| Sport | Football |
| Position | Long Snapper |
| School | Alabama Crimson Tide |
| Conference | SEC |
| Level | NCAA Division I (Power conference) |
NIL at Alabama Crimson Tide
Alabama competes in the SEC and runs one of the highest-revenue athletic departments in the country, which shapes its NIL market. Since the House settlement took effect in 2025, the school can share revenue directly with athletes, roughly $20.5 million across all sports in the first year with the cap rising annually, and football is widely expected to receive the largest share. Third-party deals continue alongside those payments, coordinated in part through Yea Alabama, the NIL entity the athletic department launched in 2023. Football stars command the program's top valuations, while basketball, gymnastics and other sports draw smaller deals. Alabama's national brand, television exposure and large alumni base keep its overall NIL economy among the strongest in college sports.
How NIL value is calculated
An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Jay, so the value shown here is a modeled estimate. See how NIL valuations work.
Jay NIL FAQ
How much does Jay Williams make in NIL?
Jay Williams's 2026 estimated NIL value falls between $4K and $6K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.
Is that Jay's salary or net worth?
No. The figure estimates what Jay could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Jay's net worth. The deals an athlete actually signs can differ from any estimate.
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