How much does Daryus Dixson make in NIL?
Cornerback · Penn State Nittany Lions · Big Ten
Dixson enters 2026 as a projected starting cornerback for Penn State after a productive true freshman season. The Perris, California native and former four-star Mater Dei captain played in all 13 games with two starts in 2025, posting 24 tackles with two tackles for loss, one sack, two forced fumbles, a fumble recovery and six pass breakups. He set a career high with eight tackles against Nebraska and broke up three passes against Clemson. He is listed at 6-0 and 184 pounds and led Mater Dei to an 11-0 record as a senior.
Estimated range as of August 2026. Modeled estimate, not a confirmed deal.
Modeled estimate · 12-month earning potential
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What is Daryus Dixson's NIL value?
As of August 2026, Daryus Dixson's estimated NIL value falls between $180K and $281K. Daryus Dixson is a cornerback for the Penn State Nittany Lions in the Big Ten. Daryus has about 7.2K followers across social media, led by 4.5K on Instagram, a core driver of football NIL value. Daryus's figure is a modeled estimate based on audience, on-field role, market and sport.
| Sport | Football |
| Position | Cornerback |
| School | Penn State Nittany Lions |
| Conference | Big Ten |
| Level | NCAA Division I (Power conference) |
Daryus's social media following
| Platform | Followers (approx.) |
|---|---|
| ~4.5K | |
| X / Twitter | ~2.7K |
Follower figures are approximate, as of August 2026.
NIL at Penn State Nittany Lions
Penn State combines a top-five national fanbase with the Happy Valley United collective, which consolidated earlier NIL groups into a single operation focused on football and basketball. Big Ten media revenue lets the school fund House settlement revenue sharing at or near the cap, roughly $20.5 million across the department in year one and growing annually, on top of collective-driven third party deals. Football dominates the budget, and Penn State players regularly appear in national NIL valuation rankings. State College sits far from major metro markets, so the White Out brand, a huge alumni network, and crowds above 100,000 at Beaver Stadium do the commercial work that a big city does for other programs.
How NIL value is calculated
An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Daryus, so the value shown here is a modeled estimate. See how NIL valuations work.
Daryus NIL FAQ
How much does Daryus Dixson make in NIL?
Daryus Dixson's 2026 estimated NIL value falls between $180K and $281K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.
Is that Daryus's salary or net worth?
No. The figure estimates what Daryus could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Daryus's net worth. The deals an athlete actually signs can differ from any estimate.
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