How much does Brayden Platt make in NIL?

Linebacker · Oregon Ducks · Big Ten

Platt is a redshirt sophomore inside linebacker from Yelm, Washington, who played Oregon's final seven games in 2025 and logged 30 defensive snaps with two tackles. A consensus four-star rated the No. 53 overall recruit by 247Sports, he was a finalist for the High School Butkus Award and a two-way standout who led Yelm to a Washington 3A state title. He also won the state 3A shot put championship.

ClassRedshirt sophomore
Jersey#23
2026 roleRotation / two-deep candidate
HometownYelm, Wash.
Estimated 2026 NIL valuation
$54K to $84K

Estimated range as of August 2026. Modeled estimate, not a confirmed deal.

Influence (social)12%
Exposure (program/market)28%
Performance38%
Brand & sport22%

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What is Brayden Platt's NIL value?

As of August 2026, Brayden Platt's estimated NIL value falls between $54K and $84K. Brayden Platt is a linebacker for the Oregon Ducks in the Big Ten. Brayden's figure is a modeled estimate based on audience, on-field role, market and sport.

SportFootball
PositionLinebacker
SchoolOregon Ducks
ConferenceBig Ten
LevelNCAA Division I (Power conference)

NIL at Oregon Ducks

Oregon's NIL operation is closely tied to Division Street, the collective backed by Nike co-founder Phil Knight and other prominent alumni, and the Nike relationship gives Duck athletes branding resources few programs can match. Oregon joined the Big Ten in 2024 and has spent near the top of the market on football rosters, adding transfers and recruits with substantial reported valuations. The House settlement adds a direct layer: since 2025 the school can share revenue with athletes under the approximately $20.5 million first-year cap, rising annually, alongside those third party deals. Track and field and other Olympic sports carry unusual weight at Oregon, and the apparel-driven brand extends NIL relevance beyond football and basketball.

How NIL value is calculated

An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Brayden, so the value shown here is a modeled estimate. See how NIL valuations work.

Brayden NIL FAQ

How much does Brayden Platt make in NIL?

Brayden Platt's 2026 estimated NIL value falls between $54K and $84K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.

Is that Brayden's salary or net worth?

No. The figure estimates what Brayden could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Brayden's net worth. The deals an athlete actually signs can differ from any estimate.

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