How much does Brandon Tullis make in NIL?
Running Back · Michigan State Spartans · Big Ten
Tullis is a junior running back from Dallas who has rushed for 321 yards and four touchdowns across 20 games for Michigan State. He played all 12 games in 2025 with starts against USC and Minnesota, ranked second on the team with four rushing touchdowns and third with 301 rushing yards, and added 11 catches for 82 yards. He was an Academic All Big Ten honoree.
Estimated range as of August 2026. Modeled estimate, not a confirmed deal.
Modeled estimate · 12-month earning potential
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What is Brandon Tullis's NIL value?
As of August 2026, Brandon Tullis's estimated NIL value falls between $49K and $76K. Brandon Tullis is a running back for the Michigan State Spartans in the Big Ten. Brandon has about 284 followers across social media, led by 284 on Instagram, a core driver of football NIL value. Brandon's figure is a modeled estimate based on audience, on-field role, market and sport.
| Sport | Football |
| Position | Running Back |
| School | Michigan State Spartans |
| Conference | Big Ten |
| Level | NCAA Division I (Power conference) |
Brandon's social media following
Brandon's public social presence is about ~284 followers on Instagram. Follower figures are approximate, as of August 2026.
NIL at Michigan State Spartans
Michigan State holds full Big Ten membership and the media revenue that comes with it, but its football NIL market is smaller than those of the league's headline programs. Very few Spartan players show up in national NIL valuation databases, so most published player figures are estimates built from role and position rather than reported agreements. The program's clearest financial lever is the House settlement: since 2025 the school can share revenue directly with athletes under a cap of roughly $20.5 million in year one that rises each season, a mechanism that does not depend on collective fundraising. Basketball has traditionally been the stronger national brand in East Lansing, which shapes how NIL attention is distributed.
How NIL value is calculated
An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Brandon, so the value shown here is a modeled estimate. See how NIL valuations work.
Brandon NIL FAQ
How much does Brandon Tullis make in NIL?
Brandon Tullis's 2026 estimated NIL value falls between $49K and $76K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.
Is that Brandon's salary or net worth?
No. The figure estimates what Brandon could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Brandon's net worth. The deals an athlete actually signs can differ from any estimate.
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